Idris Elba, Mark Ronson And Rudimental In TRUE ROCKS

Just in time for Frieze – Oct 2014 (one of the world’s leading contemporary art fairs)…artist Gavin Turk has collaborated with London and Ibiza based design-duo Emily Bradbury and Dawn Hindle on a quintessentially British, Rich Tea Bitten and Signed necklace for jewellery label TRUE ROCKS

True Rocks is a collaboration between Emily Bradbury of vintage Victorian punk label “Constant and True” who has a strong reputation for creating innovative product ranges & collaborating with leading British artists including Polly Morgan, and Dawn Hindle, Founder and Creative Director of the globally renowned music and lifestyle brand “Ibiza Rocks” which includes the iconic boutique hotel “Ibiza Rocks House at Pikes” – seeped in rock ‘n’roll history.

 Emily and Dawn have created a unique jewellery brand that reflects their lifestyle and influences including music, fashion and art.

The collaboration for a new jewellery brand, True Rocks was established when Emily and Dawn met in Ibiza in last summer when Dawn was hosting a gig for The Specials.

It was a meeting of the minds. We knew that we were going to work together creatively and decided that we wanted to also collaborate with those who inspire us in contemporary art, fashion and music. By creating a jewellery collection under the banner of True Rocks, this reflects both our personalities – in other words, a jewellery collection with attitude

In developing their brand Emily and Dawn have created a distinctive style of their own. Setting a trend amongst the music and fashion industry, Idris Elba snapped up the first Rich Tea necklace designed by iconic British artist Gavin Turk before the Haim sisters and Lily Allen rocked their personal favourite pieces on stage during their Ibiza Rocks and Glastonbury gigs.   This incredible collaboration between two genuinely passionate and creative forces will ensure that the bold and the beautiful are adorned in True Rocks signature style, all summer long.

The collection can be viewed and ordered at www.truerocks.com & is available at Donna Ida.

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