Step into the inspiring world of Wycombe Abbey as House of Coco Magazine brings you an exclusive interview with the visionary Headmistress, Jo Duncan.

In this insightful conversation, Jo shares the remarkable journey of Wycombe Abbey’s recent developments, the school’s global aspirations in girls’ boarding education, and the profound impact of its founding values.

As a leader dedicated to academic excellence, talent development, faith, and service, Jo Duncan imparts wisdom and guidance for young girls aspiring to make a positive difference in the world.

Join us on a captivating journey into the heart of education and empowerment, guided by the passionate and accomplished Headmistress of Wycombe Abbey….

What drew you to a career in girls’ education, and how has your personal journey shaped your vision for Wycombe Abbey?

I spent two summers teaching in Eastern Europe (Hungary and then Romania) while at the University of St Andrews, and this experience convinced me that I didn’t want to become a lawyer – which had been my initial plan. Instead, I decided to pursue a career in teaching.

I enjoyed my PGCE year at Homerton College, Cambridge, immediately following my degree. The teaching practice stints were in two very different comprehensive schools, and I learned a lot from these experiences.

I realised that I wanted to start my career in the maintained sector to build on this experience, but also in an academic environment. The job at The Latymer School in North London provided the perfect opportunity for me to do this.

I always knew I would move into the independent sector at some point, having been educated in a girls’ school myself, making me very comfortable in this setting.

Moving to Benenden, particularly to a full boarding school, was pivotal for me, and this experience has defined the rest of my career, which has been spent in girls’ boarding schools.

When I had my own children, a son and a daughter, I had to decide what I wanted for their education. I was particularly keen for my daughter to be educated in a girls’ school, free from stereotypes and additional social pressures in the middle teenage years that can be particularly prevalent in a co-ed environment.

I love the sense of freedom and opportunity that exists in girls’ schools, and this has shaped my vision for Wycombe Abbey, aiming to be at the forefront of girls’ boarding education and recognized globally as a world-class school.

Dame Frances Dove, the founder of Wycombe Abbey, emphasised education for citizenship. How does this timeless principle continue to influence the school’s approach to education today?

We continue to reflect on the work of Dame Frances Dove and are mindful of her vision for the pupils of Wycombe Abbey. Over the last few years, we have worked hard to embed our School values of Trust, Encouragement, Mutual Respect, Excellence, Dynamism, Innovation, Balance, and Service into everyday school life.

One of our key values is Service, and girls get involved in ‘Give Back’ initiatives. Every Lower Sixth pupil undertakes a placement in a local primary school, and others are involved with local care homes and hospices.

Our Charity prefects organize a range of fundraising events, and within the school, older girls help younger girls with various activities or act as a listening ear through the Peer Listening scheme.

We continue to support charities linked to the school since its foundation in 1896, while two others (one local and one international) are chosen every two years by the girls themselves.

This year, the School’s chosen charities include Mary’s Meals and Wycombe Refugee Partnership. Sixth form pupils volunteer weekly in various local projects such as the One Can food bank and Horizon swimming.

Some of our Seniors have been applauded for their activism and consideration of others, e.g., Soma Sara, founder of Everyone’s Invited, and our pupils also care passionately about the planet.

A sixth former recently had a piece published in Tatler on her sustainability activism.

In your role as Headmistress, how do you foster a culture of academic excellence while also encouraging creativity and innovation among the students?

We are fortunate to have an extremely talented group of teaching staff who not only teach the curriculum but well beyond it. There are a wide range of academic and broader enrichment events for all year groups, including lectures by external speakers, our own online Mathematics quiz website, and an impressive University Preparation programme for our Sixth Form, encouraging them to explore their chosen subjects in more depth.

We are passionate about promoting creativity and innovation and are currently in the planning stages of a new Innovation and Design Centre (IDC) where pupils can work together on problem-solving, design thinking, and the development of key skills they will need in the future.

The Art, Design, and Technology departments will be housed within the new facility, which, along with the existing Performing Arts Centre, will create an ‘Arts Quarter’ near the lake.

The IDC will allow for significantly increased capacity over our current facilities and will act as a hub for innovation and entrepreneurship, driving flexible thinking.

‘Making Spaces’ will augment the rigorous specialist teaching we already offer through interdisciplinary learning, visiting speakers, and workshop leaders from the world of industry.

Overall, we believe that our curriculum supports pupils to become broad creative thinkers and problem-solvers who can make a difference today and in the world of the future.

The values of trust, encouragement, and mutual respect are integral to Wycombe Abbey’s community. Can you share a specific example of how these values have positively impacted the school?

One of the highlights of my week is Big School, which takes place on Friday mornings when the whole school gathers for assembly. Both pupils and staff take to the stage, and we celebrate successes and share new initiatives.

I love that there is genuine appreciation for the achievements of others and an atmosphere of encouragement and respect.

Wycombe Abbey’s rich co-curricular program is designed to help students develop their passions and explore new possibilities. Could you highlight a particularly transformative co-curricular experience that a student has had at the school?

Many of our societies/clubs are pupil-led with a member of staff supporting. We currently have 55 societies, with some established in September 2022, such as the Sign Language Society and the Feminism Society (FemSoc).

Our Societies’ Fair at the start of the academic year is a great way for pupils to see what is on offer and where they can sign up to take part in whatever they find interesting.

We introduced Societies’ Sunday on the first Sunday of the Spring Term. This offered Societies a chance to re-launch after the Autumn Term and showcase what they offer through leading a special event.

Pupils in charge of societies were asked to submit proposals for their special event, such as inviting a guest speaker or hiring equipment for a particular activity.

The day also offered pupils a chance to try out a few activities that their busy timetables don’t usually allow during an average week. Some event highlights:

• A mobile Planetarium with the Astronomy Society
• Themed cookery for Burns Night
• African drumming and mask painting with the African Society
• Stage make-up with the Drama Society,
• Honey tasting with the Bee Society,
• First aid with the Medical Society,
• Indian dance and yoga with the Indian Society ,
• Self-defense workshop with the Self Defense Society,
• Clothes swap shop with the Sustainability Society.

Wycombe Abbey has one of the largest and most active Model United Nations (MUN) societies in the country, with more than 150 pupils taking part.

We hosted a successful School-run conference ‘WASAMUN’ in January 2023 and look forward to attending events at Haileybury and in Bath later in the Spring Term.

Our debating teams are also very active, attending and hosting events both in term time and during the holidays across all age groups.

In today’s rapidly changing world, how does Wycombe Abbey prepare its students to navigate the challenges of a competitive, global, and technology-driven society while also nurturing their character and values?

By building resilience, determination, and resourcefulness, qualities which we call our Academic Qualities.

Building the Innovation and Design Centre will allow us to increase our provision in this area.

Girls are encouraged to think of others and to develop a serving others mindset.

We are committed to numerous and varied outreach initiatives that give girls and staff the opportunity to engage and collaborate with our community. These include:

• A long and established relationship with Cressex Community School, High Wycombe, where pupils visit weekly to help students with literacy and other skills. A number of staff provide support by volunteering as governors and trustees.
• Links to several local primary and senior schools with whom we organize joint ventures, such as our annual Management Conference and a Drama Day, as well as volunteering from our Sixth Formers.
• Valuable links developed with local schools through Science, Technology, Engineering, and Mathematics (STEM) subjects. The Oxbridge STEM and Medicine mentoring that we are taking part in with four London state schools has been a success.
• Our Director of Learning and Innovation runs maths competitions and masterclasses for schools worldwide.
• Pupils and staff regularly volunteer their time to support a wide range of charitable organizations, assisting local playgroups, retirement homes, secondary and primary schools, and local hospices and elderly persons’ homes.
• Our facilities are also available to local schools and community groups. We are particularly proud of our partnership with Horizon, a local sports club for young people with a range of disabilities. Horizon meets at our swimming pool on a weekly basis. Both staff and girls volunteer.

Building strong, meaningful relationships is one of the qualities we believe in.

Can you share a story or an initiative that exemplifies the importance of such relationships within the school community?

We have a structure where girls share dorms with girls who are older and younger than themselves; we call these House families. Here is an extract in which one of our Deputy Head Girls, Anoushka talks about this:

‘Becoming a boarder in my Lower Sixth year was probably one of my most exciting times at school. Even as a day girl, you develop such a strong relationship with the staff and girls in your house because you see the girls in your year in your house every morning for tutor time, and house games on a Monday is a great opportunity for the whole house to come together to compete in inter-house competitions. Something that also made a huge difference for me was the house family system.

As soon as you enter your senior house in Lower Four (year 8), you join a house family which means that you have a house mother in the year above you and grandmothers and great-grandmothers in the years above that.

My relationship with the girls in my family tree meant that I came to every dorm feast at the end of term, and so I was truly involved in all the activities that my house had to offer.

This not only made the transition to boarding so much easier, but it also meant that I could not wait to become a full boarder and live with all my friends.’

The school’s commitment to pastoral care through boarding is commendable. How does this aspect of Wycombe Abbey enhance the overall educational experience for the students?

Boarding is central to Wycombe Abbey life, and the physical structure of boarding mirrors a pupil’s journey through her school years. When girls join us at age 11, they are all together in Junior House, a horizontal House that supports their transition into Senior School, into Wycombe, and into boarding, which is often their first experience of being away from home.

Then they move into one of 9 Senior Houses which have a vertical structure, including mixed-age dormitories, and in their final year, they come back together as a year group as they move into Clarence House – not one house but 10 small houses of 10.

In this year, they have more freedom and responsibility as they have a budget and they order their food, cook for themselves, and do their own laundry. This is very much a pre-university experience as they prepare for life beyond Wycombe.

We believe that happy girls will thrive and learn. We ensure they know how to get help when needed, and we have a program which we call Flourishing@Wycombe, and our Deputy Head Pastoral curates a range of external speakers, produces podcasts, and writes a half-termly guide on topics such as optimism, the benefits of sleep and exercise.

We also share resources with our parents via our ‘Parenting the Teenager’ initiative. We recently signed up to The Wellbeing Hub by Teen Tips and have made this online resource available to all staff, pupils, and parents.

Wycombe Abbey has a remarkable history and has evolved over the years.

Could you highlight a pivotal moment or achievement in the school’s history that continues to inspire its mission today?

We are proud of our illustrious history and the way in which the School has evolved and developed over the years, remaining future-focused and preparing our girls for life beyond school.

We feel our aim to develop tomorrow’s leaders who believe in working hard, but also in serving others and enjoying life outside of work/study, be it through music, drama, or sport, is in line with the vision of our Founder, Dame Frances Dove.

The way the school adapted during the Covid-19 pandemic was a good example of how our community supports one another and pulls together in a crisis.

With families and girls across the world, we not only moved all teaching online, with staff quickly up-skilling and facing this challenge positively, we focused on the importance of remaining a community during this time with pastoral check-ins for every girl, Chapel and Big School online, and opportunities for feedback and support offered.

The school has welcomed prominent figures like King George VI, Queen Elizabeth, and Winston Churchill. How does the school’s history of hosting such dignitaries influence the sense of heritage and pride among students and staff?

Wycombe Abbey was founded on the day of Queen Victoria’s Diamond Jubilee, 23 September 1896, by Miss Frances Dove, later Dame Frances, a trailblazer who promoted equal opportunities for girls in the Victorian age.

The School was established in Loakes Manor, which had been redesigned by the celebrated architect James Wyatt for the first Lord Carrington in 1798.

The first cohort of girls in 1896 numbered only 40, but in just three years, the School was full with 210 pupils. The underlying principle of Dame Frances’ educational thinking was education for citizenship, alongside wide interests and a sense of discipline, as well as an esprit de corps.

All activity was suspended during the Second World War. For the next four years, Wycombe Abbey became known as Pinetree, home to the US Army Eighth Air Force and the largest telephone switchboard in England. Pinetree welcomed a number of high-profile guests at this time.

King George VI, Queen Elizabeth II, Winston Churchill, and Glenn Miller and his band all visited the Abbey. We take time to reflect on our heritage and never forget how lucky we are to be based on such a beautiful, historically important campus.

2021-22 was our 125th-anniversary year, which was a wonderful year of celebration of the School’s founder, history, archives, key moments, and future plans.

In recent years, the school has undergone significant developments, such as the opening of The Courtyard and new Boarding Houses. What do these modern additions signify for the future of Wycombe Abbey?

Continuing our commitment to progress, we are actively planning and constructing facilities for the future. We have drafted an Estates Masterplan to outline our roadmap for improvement and development. Our responsibility extends to preserving the School’s legacy while simultaneously building for the future.

Work to enhance the site has already commenced with the refurbishment of an important space at Wycombe Abbey, known as Big School. This iconic space has been the venue for school assemblies and ceremonies for generations of girls.

Through a meticulous combination of restoration and intelligent redesign, we are delighted with the beautiful space we have created.

Wycombe Abbey aspires to be a global leader in girls’ boarding education.

What innovative approaches or programs are you implementing to achieve this vision?

To share Wycombe Abbey’s education globally, we have opened three schools in China and one in Hong Kong (International Schools « Wycombe Abbey).

Our next endeavour will be in Egypt (Wycombe Abbey International Cairo East), marking our first school in the MENA region. We are dedicated to transferring the ‘DNA’ from our UK School to our sister schools overseas and view ourselves as a family of schools.

Introducing a Professional Teacher Exchange Programme allows Wycombe Abbey staff to meet and learn from colleagues in world-class schools globally. Active participation in the International Coalition of Girls’ School (IGCS) further facilitates the sharing of excellence among leading girls’ schools worldwide.

If you hadn’t pursued this career, what else would you have enjoyed doing?

If I could do anything, I would be an airline pilot (my understanding of physics and not great eyesight meant this was never going to happen in reality).

Our readers love to travel, what destination is at the top of your bucket list?

I love to travel and have many places I want to go. Japan is currently at the top of my list.

Finally, what advice would you offer to young girls aspiring to make a positive difference in the world, based on your experiences as Headmistress and your own personal journey in education?

Three key pieces of advice:

1. Understand your own strengths and weaknesses, and surround yourself with people who complement them, enabling you to make the most significant positive difference in any situation.
2. Be ambitious and don’t be afraid to try new things; if it doesn’t work out as planned, ask yourself what you can learn from the experience.
3. Always give more than you take.

As our conversation with Jo Duncan comes to a close, the echoes of inspiration linger. In the corridors of Wycombe Abbey, where academic excellence, talent development, faith, and service intertwine, a legacy of empowerment is crafted.

Jo Duncan’s leadership is a beacon, guiding young minds towards a future where ambition knows no bounds. In the spirit of giving more than taking, her words resonate: “Understand your strengths, embrace ambition, and always seek to make a positive difference.”

As we step away from this enlightening encounter, the pages of House of Coco Magazine are imprinted with the essence of Wycombe Abbey’s commitment to cultivating brilliance and empowering the leaders of tomorrow.

Meet the visionary founder behind the radiant world of Kefii, Jeana Crabb. In an exclusive interview with House of Coco magazine, Jeana unveils the inspiring journey that led her to create a brand synonymous with the spirit of joy.

From her early days in the beauty industry at just 16 to the launch of Kefii, Jeana’s passion for bringing calm, relaxation, and happiness to people’s lives has driven her every endeavour.

Discover the meticulous thought and care that go into each Kefii product, as Jeana discusses the brand’s commitment to cruelty-free, plant-based, and ethically sourced formulations. Delve into the botanical richness of Africa, where Jeana draws inspiration and ingredients that not only benefit the skin but also uplift the local communities.

With a heartfelt customer testimonial capturing the essence of Kefii’s impact, Jeana reflects on her aspirations for the brand’s legacy in the beauty and skincare industry. Join us as we step into the world of Kefii, where joy, relaxation, and luxury intertwine, leaving an indelible mark on the landscape of beauty….

Your brand, Kefii, is inspired by ‘the spirit of joy.’ Could you share the story behind the name and how this spirit is reflected in your luxurious skincare and home products?

My journey in the beauty industry began at the age of 16. Recognising my passion for bringing calm, relaxation, and joy to people’s lives, I pursued formal training after high school, enrolling in Beauty school. Two years later, armed with my training, I moved from South Africa to the UK and have been actively involved in the industry ever since.

After years of working with other skincare brands, I felt compelled to create something unique for my clients. Given my deep appreciation for plants and flowers, I decided to craft a line that is plant-based and as natural as possible. Enrolling in a product formulation school, I dedicated two years to research and development before launching my brand.

I envisioned Kefii to be more than just a product – an experience that brings lasting joy and comfort. Harnessing the power of essential oils, carefully blended to have a positive impact on well-being, I aimed to create a skincare routine that one looks forward to using.

The focus on cruelty-free, plant-based, and ethically sourced products is commendable. What motivated you to create a brand that not only brings harmony to the home but also peace of mind to the planet?

Creating a product that brings joy to people’s lives needed to align with the earth’s well-being. Our planet provides incredible natural resources, and I believe it’s crucial to honour that connection. Thus, we refuse to test our products on animals or use over-exploited ingredients.

Your product range includes a variety of skincare and home products. Could you elaborate on how your passion for natural ingredients translates into the formulations of your cleansing balms, facial oils, and body scrubs?

Each ingredient in our products serves a specific purpose, extensively researched to ensure optimal benefits for the skin. For instance, our cleansing balm incorporates 12 different ingredients, including rice bran, desert date, and meadowfoam, designed to regenerate skin cells. Honeysuckle in the blend helps reduce stress and promote a relaxed state.

Our facial oils, like the brightening oil with papaya, blueberry, and pomegranate, aim to rejuvenate and nourish the skin. The body scrub, featuring pink Himalayan salt and shea butter, exfoliates and hydrates, complemented by invigorating scents like lime, bergamot, and corn mint.

Ethical consumption and supporting communities are at the heart of your brand. How do you ensure that the botanical ingredients sourced from Africa benefit the local communities, and what impact has this approach had on the people involved in production?

Growing up in Africa, I wanted to incorporate its incredible botanicals into my line. Baobab trees, for instance, provide a significant source of income for locals in arid regions of Africa. Purchasing baobab seed oil from these regions not only brings skin benefits but also creates employment opportunities, contributing positively to the communities involved.

Luxury often comes with a hefty environmental price. How do you balance the concept of high-end luxury with sustainable, eco-friendly practices, ensuring your products are both opulent and environmentally responsible?

In terms of packaging, we strive to use recyclable materials whenever possible. Additionally, most of our ingredients are by-products from other industries, promoting sustainability. For instance, blueberry seed oil is derived from seeds remaining after fruit juice and jam production, making our products more eco-friendly.

Transparency is crucial in the skincare industry. How do you maintain transparency with your customers, especially concerning product ingredients, and why do you think this is essential in today’s market?

Transparency is paramount due to the potential negative effects of certain ingredients on our skin over time. With our skin absorbing everything applied to it, we disclose all ingredients on our packaging and online. In a world filled with toxins, transparency is vital for informed and conscious consumer choices.

The scents in your products, like honeysuckle, orange, and jasmine, seem delightful. Can you tell us about the significance of these scents and how they contribute to the overall experience of using Kefii products?

Scent has a profound impact on emotions, triggering memories and inducing calmness. Honeysuckle symbolises sweetness and pure happiness, while orange offers a cheerful and uplifting yet relaxing effect. Jasmine, known to lift the mood, brings a floral energy that boosts happiness, confidence, and reduces stress—an integral part of our commitment to infusing joy into skincare.

In the realm of luxury skincare, innovation is key. Can you share any upcoming product developments or innovations within Kefii that your customers can look forward to?

Certainly! We plan to expand our brand, launching new products from the upcoming year onward. The focus will be on skincare, introducing a range comprising moisturisers, cleansers, and serums harnessing the incredible powers of the agave plant.

Creating a luxurious experience often involves attention to detail. How do you ensure that every product, from facial creams to body oils, meets the high standards of quality and indulgence that Kefii represents?

We source our ingredients from reputable companies with transparent sourcing practices. Adhering to strict quality testing procedures and protocols, we ensure our products meet the highest standards of safety for consumer use.

Natural skincare is becoming increasingly popular. How do you stay ahead of trends in the skincare industry, and how do you anticipate the changing needs and desires of your customers?

Being deeply passionate about skincare, I constantly explore new ingredients with potential benefits. I believe people are becoming more aware of what they apply to their skin and the need for cleaner, purer products. Thus, our range not only prioritises skin health but also promotes deep relaxation to calm the mind amidst the current environment filled with toxicity and stress.

Luxury is not just a physical experience but also an emotional one. How do you aim to evoke feelings of comfort, relaxation, and joy through your products, enhancing the overall well-being of your customers?

Our olfactory receptors, linked to the limbic system, the seat of emotion, inspired the use of specific scents in our range. For example, roses in Aryuveda have been used for centuries to soothe the heart and mind. Our essential oil blend Alyssum, comprising Rose, Lavender, and Jasmine, ensures a deeply relaxing and calming experience.

Your products cater to both the face and home. Could you share the philosophy behind extending your range to include home accessories and how these items complement your skincare offerings?

Kefii aims to be more than just skincare; it’s an all-encompassing experience to be enjoyed throughout the day. Representing joy, happiness, and spontaneity, I expanded the range to include face, body, and home products to bring these positive feelings into different aspects of people’s lives.

Customer satisfaction is often a testament to a brand’s success. Can you share a particularly heartwarming customer testimonial that encapsulates the essence of Kefii and the impact your products have had on someone’s life?

“Jeana, I am so happy with your product. It’s fascinating that every time I use it, it makes my life better!!” This heartfelt review was made on the lemon, eucalyptus, and peppermint handwash set.

Our readers love to travel; what destination is at the top of your bucket list?

Switzerland has always been a dream destination for me. Its allure and beauty have a magnetic appeal.

Lastly, looking forward, what legacy do you hope Kefii will leave in the beauty and skincare industry, and what message do you want to convey to your customers about the spirit of joy and luxury that your brand represents?

I envision Kefii as a unique and beautiful brand, showcasing that great skin doesn’t require synthetic ingredients. Embracing plants and their benefits, we aim to create not just a skincare routine but a sense of joy and relaxation. Grateful for what plants offer, we hope Kefii leaves a legacy of clean, pure, and joyful beauty in the industry.

Thank you, Jeana Crabb, for sharing your inspiring journey and unveiling the enchanting world of Kefii. May the spirit of joy continue to radiate through your creations, leaving an indelible mark on the hearts and skin of those who experience the magic of Kefii.

In a world where reality meets fantasy, artist Rosie Tretter invites us into a realm where the ethereal and the urgent dance together on the canvas. In an exclusive interview with House of Coco magazine, Rosie shares the profound inspiration behind her captivating artworks, offering a glimpse into her transformative journey from a childhood hobby to a professional artist.

As Rosie prepares for her upcoming solo exhibition and participation in an art fair in Stuttgart, Germany, House of Coco is thrilled to bring you an intimate look into the mind and heart of an artist whose work goes beyond the canvas, resonating with a call to protect our planet.

Join us on this visual and intellectual journey with Rosie Tretter – an artist whose brushstrokes illuminate the intricate tapestry of nature’s beauty, encouraging us all to become stewards of our paradise…

Your perspective on art as a form of freedom, where reality and fantasy merge into a new world, is truly inspiring. Could you share a specific moment in your artistic journey when you felt the most liberated, breaking free from conventional constraints and rules?

A decisive moment in my artistic journey was when I began incorporating colourful backgrounds into my paintings of landscapes and animals. Previously, I painted in a very realistic and nature-inspired style.

However, I decided to experiment with unconventional colors, questioning whether the world truly looks the way we perceive it. Who dictates that we all see colours in the same way? Who determines how we should perceive things?

Nature seems to play a significant role in your work. Could you describe a particular encounter with wildlife or a natural landscape during your time in Namibia that left a lasting impression and later found its way into one of your artworks?

Namibia is overwhelming from the moment you step off the plane. One of my initial impressions, as I looked down from the terrace of the hotel after my first night, was the entire city of Windhoek adorned in a vibrant purple. Hundreds of jacaranda trees created a fairy-tale-like scene.

An unforgettable encounter was the first time I came face to face with a lion. About two meters away from our safari car, the lion lay relaxed on a small hill, observing us with a blend of serenity and strength. I aim to capture this natural power in every big cat portrait I paint.

Your travels as a flight attendant exposed you to diverse cultures and people. How have these global experiences influenced your artistic style and the themes you explore in your paintings?

Observing our planet from a few kilometres above, you gain an understanding of the natural masterpiece we inhabit, despite its apparent fragility. This sparked my desire to bring that beauty onto canvas. During my time as a flight attendant, I was struck by the abundance of colors in many places and cultures.

For instance, in South Africa, despite high poverty levels, people were brightly dressed, expressing a tireless joy of life. This vibrant cultural expression in even the poorest places left a lasting impression on me.

Acrylic paints, spray, gold leaf, varnishes, and diamond dust – your choice of mediums is intriguing. How do these materials contribute to the emotions and messages you want to convey through your art?

I love using a variety of colors for the background to showcase the variability, beauty, and happiness of our world. The scenes themselves are painted in black and white, akin to photos of the deceased, to symbolise the disappearing animals and landscapes. Gold and diamond dust contribute to the nobility of my subjects, emphasising that everything ultimately turns to dust.

Nature is your muse, and you aim to capture its beauty and transience in your paintings. Are there specific natural elements or creatures that you find particularly challenging yet rewarding to depict on canvas? If so, why?

I aspire to paint “unpopular” or forgotten creatures like insects or reptiles, often extinct before we get to know them. Presenting these small creatures on canvas, portraying them from a beautiful perspective, is challenging, as insects, for example, are not commonly considered attractive.

It’s a unique challenge to make people appreciate the beauty of these overlooked creatures.

The idea of using art to raise awareness and motivate people to protect our environment is powerful. How do you hope your art will inspire viewers to take action in preserving nature and wildlife?

I hope to kindle a desire in people to contribute a portion of their wealth to projects dedicated to endangered animals and nature. By redirecting funds from unnecessary expenditures, we can make a significant impact.

Imagine a world without elephants or tigers in the wild, without glaciers and rainforests – a thought that should stir sadness. I want our future generations to question why certain species vanished during our time.

Balancing the ethereal nature of your art with the harsh realities of environmental conservation can be complex. How do you strike a balance between portraying the beauty of nature and addressing urgent issues such as climate change and biodiversity loss in your work?

The human desire to protect something may be stronger when it’s visually beautiful. Devastating images on TV evoke anger, but they are often forgotten. I choose to focus on the beauty of nature, hoping to make conservation more appealing and encourage action.

Gold leaf, a material often associated with luxury, juxtaposed with the rawness of nature in your paintings creates a unique contrast. What message or symbolism do you intend to convey through this combination of elements?

I aim to convey that the only true luxury we possess is an intact nature. Gold, historically associated with the eternal and infinite, symbolizes the preservation of creatures or landscapes, at least on canvas.

The concept of capturing the uniqueness and transience of nature before it disappears forever is poignant. Can you share a specific artwork where you feel you successfully encapsulated this idea, and what was the inspiration behind it?

When I painted “Acinonyx jubatus,” a portrait of a cheetah, I deeply felt the plight of this endangered big cat, representing many others. The painting, predominantly in black, gives the impression of almost being lost without a trace.

The eyes express a mix of sadness and anger, mirroring my emotions during the painting process. With only about 7,000 cheetahs left worldwide, the artwork serves as a poignant reminder of their precarious existence.

Your journey from a childhood hobby to a professional artist is inspiring. What advice would you give to aspiring artists who are passionate about pursuing their artistic dreams, especially those who, like you, are self-taught?

Never give up on your passion, regardless of what others may say. Invest all your energy and power into your creative career. Don’t halt your artistic journey, and make every effort to showcase your work publicly.

Your artistic process, involving constant self-study and experimentation with different techniques, reflects dedication and curiosity. Are there any new techniques or materials you’re currently exploring that excite you and might influence your future creations?

I am considering working with more natural materials, such as bringing dead wood and tree trunks back to life as works of art. Additionally, I am experimenting with painting on photographs, creating a blend of reality and fantasy.

The intersection of art and environmental advocacy is a powerful force for change. Are there any environmental organisations or causes you are particularly passionate about, and do you collaborate with them in your art projects?

Since my youth, I have been interested in wildlife and support the WWF with regular donations. After experiencing the impactful work of the Cheetah Conservation Fund (CCF) in Namibia, I also contribute to the German organisation AGA, which supports the CCF. I am eager to collaborate with them artistically in the future.

Nature’s beauty often evokes a sense of wonder and awe. Can you recall a specific moment in your life when you felt deeply connected to nature, and how did that connection inspire your art?

There are countless moments when nature captivates me, whether it’s a unique sunset or a walk through a forest in summer rain. One particularly special moment was witnessing the sunrise in the Namibian desert, Sossusvlei.

The entire landscape transformed into various shades of red, almost like being part of the first day of our planet. It was a moment of profound connection to the earth and sand, realising the interdependence of everything. Creative endeavours, like music, photography, or painting, aim to connect people in similar ways.

Your statement about focusing on the beauty of nature to motivate people to protect our paradise is profound. How do you think art, in general, can contribute to a broader shift in societal attitudes and behaviours towards environmental conservation?

Art serves as a potent communicator of essential messages. A picture or artwork can convey what words often cannot. The language of images is crucial in signaling important statements without personal blame. Art has the power to provoke thought and inspire change.

Looking ahead, what are your aspirations as an artist? Are there specific projects, exhibitions, or collaborations on the horizon that you are excited about and would like to share with our readers?

I will showcase my artworks at an art fair in Stuttgart, Germany next April, and I am planning my first solo exhibition. Additionally, I am eagerly anticipating the events the coming year will bring.

If you hadn’t pursued this career, what else would you have done?

If I hadn’t pursued my artistic career, I likely would have become a wildlife ranger in southern Africa, guiding people through the bush and enjoying incomprehensible sunsets with a glass of “Savannah Dry” every evening.

Our readers love to travel. What destination is at the top of your bucket list?

It’s challenging to pick just one destination, but Costa Rica is among my favorites. With its plethora of endemic plant and animal species and diverse ecosystems, Costa Rica boasts one of the highest biodiversities on our planet. Encountering a jaguar or puma in the rainforest would be a life-changing highlight!

Where can people follow you and find out more?

You can follow me on Instagram @rosietretter.art, as well as on my homepage www.rosie-tretter.com. Additionally, my work is available on the online galleries “saatchiart” and “artmajeur.”

In the vibrant world of sustainable fashion and innovative period product design, Christel Genazzani stands out as a trailblazer with a unique vision. As the founder of Amateia, she has seamlessly woven together fashion, sustainability, and functionality to create a brand that empowers women during delicate periods.

Hailing from the picturesque South of France and drawing inspiration from her summers in Sardinia, Christel’s personal journey led her to the creation of Amateia, driven by a desire to redefine the experience of menstruation for women of all ages.

In this exclusive interview with House of Coco, Christel shares the intimate stories and inspirations that shaped Amateia’s mission. From her daughters’ introduction to the concept of menstrual swimwear to the challenges of revolutionising the predominantly male beachwear industry in Italy, she takes us through the brand’s evolution.

With a commitment to customer feedback and inclusivity, Amateia’s menstrual swimsuits offer not just protection but a sense of freedom and confidence for women in various stages of life.

With a glimpse into the brand’s future projects and innovations, Christel Genazzani invites readers into the world of Amateia, where fashion meets purpose, and sustainability meets empowerment.

This interview offers an intimate look at the visionary founder behind a brand that is breaking barriers, challenging taboos, and reshaping the narrative around women’s health and sustainable fashion…

Can you share the personal journey and inspiration behind the creation of Amateia and how it led you to combine fashion, sustainability, and functionality in your products?

I find joy when gazing upon the seaside. Hailing from the South of France, where my entire youth was spent between the sea and the pool, for the past 30 years, I’ve been spending my summers in Sardinia with my two daughters.

It was they who first introduced me to the concept of menstrual underwear in France. They complained that during beach days, they had to resort to tampons with associated risks or traditional sanitary pads, hindering them from swimming.

I scoured the internet for menstrual swimwear, but none guaranteed comfortable swimming. Moreover, my daughters found them rather outdated. That’s where the idea was born. Having previously collaborated with various fashion brands and with my daughter holding a degree from a prestigious fashion school in Italy, it was our shared passion and the challenge of developing such a new idea and concept that appealed to me.

Our mission became clear: to provide women with maximum freedom, allowing each of them to express their own unique style. No more invasive and disposable methods harmful to our health and the planet. Amateia’s mission is to help women of all ages feel free and protected during delicate periods.

How has the feedback from your customers shaped the evolution of your brand and product offerings?

Customer feedback was fundamental in shaping the offerings of Amateia brands and products. Our mission is to provide menstrual swimsuits that offer freedom and protection for all types of cycles and leakage. We spent a year conducting tests in pools, at the beach, and in spas.

Our top priority was ensuring that women could spend a day at the beach or pool, engage in water aerobics, and feel completely at ease without any worries, experiencing a sense of freedom.

To ensure our products are water-resistant for all types of flow, we have actively sought input from a diverse group of customers. Their insights have guided us in making our costumes more comfortable, leak-proof, and inclusive in terms of styles and sizes:

They help us marry technology with fashion. In essence, customer feedback has guided the development of our product, allowing us to create high-quality menstrual swimsuits that allow women no worries.

Can you tell us more about the materials and technologies used to make your products sustainable and effective?

Our menstrual swimsuit brand focuses on both innovation and eco-friendliness. We achieve this by utilising a combination of materials, including advanced Zorb textile, which takes the function of a sponge, and bamboo fiber as an absorbent layer.

This combination reflects our commitment to providing sustainable, high-performance swimwear for women during their periods.

How do you balance the functionality of your products with the need to stay stylish and fashionable in the beachwear industry?

Balancing functionality with style and fashion in the beachwear industry is a fundamental principle. We emphasise the touch of Italian fashion not only to infuse elegance into our designs but also to prove that sustainable swimwear can be both chic and highly functional.

Our approach is focused on meticulous design and innovative materials. The influence of Italian fashion inspires us to create trendy pieces that are not only swimsuits but wearable expressions of confidence and beauty, even during delicate periods. We know that women want to feel comfortable and confident in their swimsuits, whether they are swimming, sunbathing, or practicing water sports.

To achieve this, we pay close attention to details such as fit, support, and durability. We invest in high quality and eco-friendly materials that guarantee comfort and sustainability. We believe that women deserve swimsuits that allow them to look and feel at their best while respecting the environment. This balance between style and function is at the heart of Amateia’s mission.

What challenges did you face while introducing a novel concept like period swimwear to the market, and how did you overcome them?

The challenge was to introduce the world to Amateia. The predominantly male beachwear industry in Italy posed an initial obstacle. My first international fair really opened my eyes, as most of the industry was opposed and frightened by this innovative approach to women’s freedom.

Undeterred, I took my bathing suits to a congress of gynecology, where both female and male gynecologists recognised its significance. Some even suggested ways to improve its effectiveness, such as adding an inconspicuous inner lining for days of heavy flow, hence the versatile Amateia swimsuit. People buy it for its aesthetics, but its hidden technical protection is its secret weapon, offering a discreet solution.

How do you see your brand contributing to broader discussions about women’s health and empowerment?

Amateia is deeply committed to promoting freedom by addressing critical issues related to women’s health, including conditions like endometriosis and supporting individuals with Down syndrome.

We believe our brand can play a significant role in these broader discussions. For women with endometriosis, the unpredictable nature of their condition can be a constant source of concern. Our swimwear is designed with comfort and functionality in mind, allowing for women to enjoy life without worrying about unexpected leaks or discomfort.

We consider our swimwear to be an essential daily garment, and we aim to provide women with the freedom to engage in activities they love, including swimming, without hesitation. Similarly, for individuals with Down syndrome and their families, everyday clothing choices can impact their comfort and confidence. Our inclusive approach ensures that everyone can find swimwear that meets their specific needs.

We strive to create a sense of empowerment and inclusivity, allowing individuals with Down syndrome to enjoy the water just like anyone else. In essence, our brand seeks to contribute to a broader dialogue about women’s health, empowerment, and inclusivity.

By addressing these issues and providing practical solutions through our swimwear, we aim to enable women and individuals with different needs to embrace life’s opportunities without unnecessary worries, fostering a sense of freedom and empowerment.

Could you share some insights into your efforts to minimise environmental impact throughout your product’s lifecycle, from production to disposal?

At Amateia, sustainability is central to our mission. We minimize our environmental impact by offering reusable menstrual swimwear as a healthier and eco-friendly alternative to traditional products like tampons and pads.

Our efforts include using eco-friendly materials, promoting ethical production, minimizing packaging waste, and educating our customers about the environmental and health benefits of our approach. Our goal is to reduce waste of invasive and risky methods and contribute to a more sustainable and healthy future.

How does the mythology tie into your brand’s vision and the concept of feeling protected in the water?

Amateia isn’t just a nymph; she’s a Nereid associated with guardianship, watching over swimmers in the sea. This symbolism resonates with our brand’s mission to provide women with swimwear that not only enhances their confidence but also makes them feel secure and protected while enjoying the water.

Our swimwear is designed to empower women to embrace their natural beauty and enjoy their time in the water without worrying. We want our customers to feel as though they have a guardian in the form of our meticulously crafted swimwear, allowing them to fully immerse themselves in the water and the moment.

Furthermore, the nereids are a sisterhood, each with her unique qualities and aesthetic: a concept that aligns with our commitment to inclusivity. In essence, the mythology behind our name serves as a reminder of the sense of freedom, comfort, and protection that Amateia aims to offer to women, enabling them to experience the joy of the sea and the pool with confidence and grace.

How do you ensure that your designs are inclusive and meet the unique needs of each age group?

We ensure inclusivity and meet the unique needs of different age groups through diverse input. We actively seek input from women of all age groups. This includes conducting surveys, focus groups, and gathering feedback through our customer community.

This inclusive approach helps us understand the specific requirements and preferences of different age segments. Our designs incorporate a wide range of sizes to accommodate varying body shapes and proportions. Our swimwear styles are designed to be age-appropriate, taking into account both fashion trends and practicality.

For example, we offer youthful, vibrant options and mature designs for older women. They choose between different shapes and styles.

Can you share any stories or testimonials from customers whose lives have been positively impacted by using Amateia’s period swimwear?

The customer feedback that touched me most includes a message from a father who was traveling alone with his 12-year-old daughter in Greece. He didn’t expect her to have her first cycle during the trip, with him. He sent me a message writing ‘Holiday saved, thank you.’

There was also a caring aunt who initially bought a bathing suit for her niece and liked it so much that she ordered another one for herself ‘I don’t need it anymore, but I like it.’

Finally, a young man bought a bathing suit for his girlfriend who could not use tampons, and found the idea of the swimsuit, menstrual but sexy. These are just a few examples of the significant feedback we have received.”

What role do you envision Amateia playing in the future of sustainable fashion and period product innovation?

We see Amateia as a catalyst for positive change in both sustainable fashion and period product innovation. In the future, we envision our brand leading the way by setting new standards for environmentally responsible fashion in the menstruation space.

By continuously innovating and offering eco-friendly, reusable menstrual swimwear, we aim to inspire people to follow our #periodhealth and contribute to a more sustainable and empowered future for women worldwide.

How has being “Made in Italy” influenced your brand’s identity and reputation?

Italy’s fashion heritage embodies quality and craftsmanship, and by manufacturing our swimwear there, we ensure the highest standards for our products and brand.

This association with the excellence echoed by the concept of Italian fashion has not only shaped our unique style but also enhanced our credibility in delivering stylish, high-quality, and sustainable swimwear to a global audience.

How do you see your brand’s mission contributing to a broader cultural shift towards sustainability and female empowerment?

Amateia’s mission goes beyond just offering menstrual swimwear: it’s about empowering women and fostering a cultural shift towards sustainability.

We believe that by providing eco-friendly, reusable products that prioritize women’s comfort and confidence during their periods, we are contributing to a broader cultural transformation. Starting from embracing reusable options, women can reduce waste and minimize their environmental impact, setting an example for others and promoting eco-conscious behavior.

We help break down barriers and promote inclusivity: We consider the needs of women with conditions like Down syndrome, who may avoid invasive products like tampons, or those with conditions like endometriosis, which can lead to continuous or unexpected bleeding.

Our swimsuits are designed to blend seamlessly into daily life. They offer an aesthetically pleasing option that can be worn every day, eliminating the worry of unexpected surprises. We are working towards breaking the menstrual taboo by offering a solution that empowers all women and promotes menstrual well-being.

As a founder, what advice would you give to aspiring entrepreneurs looking to create a brand that combines purpose, style, and sustainability?

Passion and Purpose: Start with something you feel deeply passionate about and a clear sense of purpose. Understand why you want to create this brand and how it will make a positive impact on the world. Your passion will always be the driving force behind your brand’s success.

Finally, can you provide a glimpse into any upcoming projects or innovations that we can expect from Amateia in the near future?

We are excited about several upcoming projects and innovations at Amateia. Our ongoing research focuses on developing advanced techniques and materials to enhance the performance and sustainability of our swimwear.

We are committed to staying at the forefront of eco-friendly solutions, ensuring our products minimize their impact on the environment. Inclusivity is a core value for us, and we’re actively working to expand our size and shape offerings to embrace every woman’s unique needs. This includes addressing concerns like the inclusion of swimwear for people with prosthetics, ensuring that all women can confidently enjoy our swimwear.

Our dedication to empowering women and supporting their diverse lifestyles remains unwavering, and these upcoming initiatives reflect our ongoing commitment to providing innovative, sustainable, and inclusive swimwear options.

Follow AMATEIA and keep up to date with them on Instagram.

Pregnancy, Creativity, and Egyptian History Unite in Khonsu Swim

In the enchanting world of Khonsu Swimwear, the threads of creativity, love for the ocean, and a fascination with Egyptian history converge to create a brand that transcends mere fashion.

Founder Colette Brewster, inspired by her own journey into motherhood, weaves a tale of resilience and passion. House of Coco dives into the depths of Khonsu Swim, a brand that echoes the divine feminine, celebrating the beauty of pregnancy and the strength of women…

Moonlit Inspiration: Naming the Goddesses of Style

The genesis of Khonsu Swim began during Colette’s third pregnancy when the quest for a suitable maternity swimsuit led her to a realization – there was a gap in the market.

Drawing from her past experience in swimwear design, Colette resurrected connections and gradually sculpted the brand. The name ‘Khonsu,’ representing the moon god who watches over travelers and symbolises fertility and protection, resonated deeply.

It mirrored Colette’s own journey, where her husband Alex, akin to the moon god, provided unwavering support, love, and protection, embodying the essence of the moon goddess.

Motherhood Chronicles: A Swimwear Line for Every Stage

Colette’s personal motherhood journey became the compass guiding Khonsu’s course. Recognising the challenges women face in finding suitable swimwear, especially during and after pregnancy, Colette set out to create a line that understood and supported women at every stage. From post-pregnancy core support to coverage for tummies, Khonsu aims to alleviate the daunting task of swimwear shopping for mothers.

Beyond Boundaries: Expansion Plans and Lessons Learned

Having previously co-founded a swimwear brand, Colette brings over a decade of experience to Khonsu. Despite the challenges of separation, she walked away to pave the way for a new venture.

The vision for Khonsu extends beyond maternity wear, with plans to launch a postpartum collection, diastasis recti-safe certified items, cover-ups, and even swimsuits for little girls – a holistic approach to catering to every stage of motherhood.

Age as a Catalyst: Understanding the Varied Stages of Motherhood

For Colette, the journey of having babies in her 20s compared to her 40s unveiled distinct challenges.

Khonsu aims to bridge the generational gap, providing a versatile and wide-ranging swimwear line that resonates with women at different stages, both mentally and physically. Through Khonsu, Colette strives to create a sense of solidarity among women facing similar experiences.

Crafting Style with Substance: The Heart of Khonsu’s Designs

Collaborating closely with her seamstress Marieneis, Colette infuses style into practicality. Feedback from moms is not just welcomed but cherished, as Colette continually upgrades and adjusts to ensure that Khonsu’s creations resonate with the real needs of mothers. The ultimate vision? To become a household name within the global mom community.

Environmental Consciousness: Crafting a Safe Alternative

At Khonsu, being a responsible brand is paramount. Colette emphasizes the importance of a safe alternative in swimwear, steering clear of recycled plastics and materials with uncertain long-term consequences.

The brand is committed to achieving this by the end of 2024. Currently engaging in responsible slow fashion, Khonsu sources fabrics and manufactures exclusively in Brazil, minimising its carbon footprint. Every drop of water used in the process is treated and reused, reducing waste and excess water use.

Quality Over Quantity: Khonsu’s Commitment to Lasting Fashion

In a world where fast fashion dominates, Khonsu Swim takes a different stance. Colette’s commitment to quality is reflected in limited quantities and the use of the highest-grade fabrics, ensuring that each swimsuit can withstand the test of time – a decade, if cared for properly. In every stitch, Khonsu echoes a commitment to longevity, sustainability, and the celebration of motherhood.

Khonsu Swim emerges not just as a swimwear brand but as a testament to the power of creativity, resilience, and the unwavering support that defines the journey of motherhood. Colette Brewster’s vision, as showcased through Khonsu Swim, is not just a brand; it’s a celebration of womanhood in all its phases, with style, substance, and a purpose that reaches beyond the surface.

Khonsu Swim invites us to dive deeper into the currents of motherhood, to celebrate the beauty of change, and to embrace the journey with open arms. In each meticulously crafted swimsuit, there is a story of empowerment, resilience, and a reminder that, like the moon and the tides, motherhood is a force that cannot be contained—a force that Khonsu Swim beautifully captures and shares with the world.

House of Coco Magazine is thrilled to bring you an exclusive interview with Sarah Turner, the visionary founder of Dijo Life. In this candid conversation, Sarah opens up about the mission driving Dijo Life, the fluidity of her vision, and the powerful impact she envisions for women around the world.

As the driving force behind Dijo Clothing, Sarah shares her passion for creating a movement in fashion that advocates for mindful choices and ethical production.

Prepare to be inspired as Sarah discusses her journey, the challenges faced in establishing Dijo Life, and the resilience required to navigate the ever-evolving landscape of sustainable fashion. Join us as we delve into the personal side of Sarah, exploring her travel dreams, motivational mantras, and the influences shaping her Irish heritage.

Discover the story behind Dijo Life and get to know Sarah Turner—the entrepreneur, artist, and advocate empowering women through original healing artwork and authentic leadership.

House of Coco Magazine invites you to step into the world of Dijo Life and be inspired by Sarah’s commitment to making a positive impact on women’s lives globally…

Inspirations and Beginnings

Dijo Life focuses on empowering women to own their authentic stories. Can you share a pivotal moment from your own journey that inspired you to create this platform, emphasising the importance of authenticity?

I remember holding my newborn daughter Dixie; she must have been a few weeks old. I had just turned 30, been medically retired from the military, and was so lost.

It was a dark period in my life, perhaps even darker than I realized at the time. She just stared at me, and I had this beautiful moment of clarity. She was so defenseless, perfect, and innocently trusting.

I understood in that one moment that nothing in my childhood was my fault. I had been looking at my past with hindsight, rather than kindsight. I cried for how hateful I was to myself. I had no idea how to start, but in that one moment, I promised myself I would do whatever it took to be the guide she deserved.

The thought of her ever not loving herself made me feel physically ill and I knew little me deserved that same fierce love. Why was I not doing this for myself?

That was my pivotal moment, the commitment to learn to love myself was made, and I have never left my little self alone in the darkness since.

Embracing Vulnerabilities

Creating a space for removing the “mask of perfection” is powerful. How do you encourage women to embrace their vulnerabilities and turn them into sources of strength and resilience?

By reminding them none of us really have it all together. Some days it flows and others we cannot even face the thought of a shower. Both versions of ourselves are worthy of our love. Both versions of ourselves are asking us to listen to internal needs.

When we allow our vulnerability to show we create safe spaces for others to be their authentic selves. When expressing these vulnerabilities become our norm they lose their power to shame us and a shameless woman is a force to be reckoned with.

When we are authentically, unapologetically ourselves, we know our strengths and weaknesses better than anybody. You cannot shame someone who is already friends with their darkness. They do not seek external validation and that is their greatest strength.

Guilt-Free Self-Care and Boundaries

Guilt-free self-care and healthy boundaries are fundamental aspects of Dijo Life. In your experience, what are some effective self-care practices that women often overlook, and how do these practices contribute to overall well-being?

I think practicing gratitude for your wondrous body is the most overlooked self-care practice. We criticise our weight, we hate our wrinkles, we tan our spotty skin, dye our mousy hair and starve ourselves to meet a notion of society’s beauty.

A secret price we pay to be accepted, but how often do we give thanks. Thanks for the strong heartbeat, eyes that see beauty, ears that reveal the wonderful symphony of nature, tongues that can tell a morning latte from a midnight chamomile tea. We are each an incredible mini universe, literally born from stardust.

If we practiced more gratitude for this phenomenal connection, many of life’s complexities would become a lot simpler. True self-care begins when we make peace with the vessel we will journey in.

If you love something and are grateful for it you will naturally want to take the best care of it. A simple daily gratitude practice will foster this connection and bring infinite joy to your relationship with your body.

Healing Journey and Support Strategies

Your personal experience with PTSD and childhood trauma led you to create Dijo Life. How has your own healing journey influenced the strategies and support you offer to survivors within your community?

I try and teach others to be their own guru. You already hold the answers; the trick is learning to nurture and love yourself enough to not get in your way. Trusting in your own innate intuition and wisdom. I have also learned to not stress the hard times as much. Life is a cycle and sometimes I’m in the dark, but the light will come again.

Melancholy can be beautiful and reflection does not need to be filled with shame. There is a time for every season in your life. Reflection is a powerful tool. As I look back at my journey I see how the dark times allowed me to now fully embrace the glorious gifts I am given.

Diverse Talents Intersecting

Being an international author, fashion designer, and speaker is a unique combination of talents. How do these diverse skills intersect in your work, and how do they contribute to the multifaceted approach of Dijo Life?

For so long, women have been taught they are one thing. Women were stereotyped to fit a mould, serious scholars didn’t wear frilly frocks. A beautiful woman could never be a true intellect. A woman who spoke her mind was inevitably a bitch.

For a long time I restricted the creative part of my soul because I was the warfare officer, the serious science lady in a military uniform. I wanted to break these notions. I wanted other women to feel safe to follow any path that sparked joy.

That a life without creativity and authentic expression was a life half-lived. So a pivotal idea for me is that we are not trees; we can move, morph, and constantly change direction. No woman is one thing. You do not owe anyone the version they have created of you. Spice it up, explore your creativity, keep them on their toes.

Unconditional Love and Community Support

Unconditional love and support are core beliefs of Dijo Life. How do you cultivate a sense of community and support within your platform, ensuring that every woman feels valued and heard?

I don’t actively encourage community; there is no need with women. We are amazing at supporting each other, particularly when we are in safe places. So I create safe places. I have found the easiest way to teach is to lead by example. I expose my vulnerabilities while still modeling self-care and unconditional self-love.

Women don’t need to be taught community or support; they just need safe spaces to find compassion for their own stories. The telling gets easier, and then these women naturally create their own safe spaces. This is my foundation of community.

Navigating Complex Relationships

Navigating relationships, both with ourselves and others, is a complex journey. What advice do you offer to women striving to establish healthy boundaries in their personal and professional lives, especially when faced with challenges?

I am still a work in progress with boundaries, I think I will be to the day I die. As an empath, the thought of hurting others pains me. So firstly I remind them they are not alone and unlearning a lifetime’s worth of self-soothing behaviors.

We don’t honour our boundaries because we have learned it is unsafe to take up space. Unfortunately, it is still unsafe for most women. My best advice is to start small. Saying an outright “no” can be hard, so start with something simpler like, “let me get back to you on that”.

I have found boundaries get easier to set when I remember to honor myself and my own needs. I often have to repeat to myself that I am not responsible for the emotions of others. Women want to be strong and fearless, but for a lot of us, this is not the reality.

We are super sensitive and nurturing and really bad at confrontation. Age definitely helps; hopefully, in my next decade, I can master the compassionate boundary.

Challenging Traditional Notions

Empowering women often involves breaking societal stereotypes. How does Dijo Life challenge traditional notions of womanhood and promote a more inclusive and diverse definition of femininity?

A woman is not one thing! I am a mother, a War Veteran, an artist, a businesswoman, a clothing designer, a scientist, a badass, and sometimes a scared little girl. These are all parts of me, but they do not define me. I am fluid and will continue to morph as I age and discover different parts of myself I want to explore.

This is what makes me feminine, my joy of life and all its possibilities. My support and connection with other women, no matter the path they walk. The only challenge I ask of women is to live their most creative lives. Take up space and shine; we need more lighthouses.

Community Impact

Community plays a vital role in healing. Could you share a story from Dijo Life’s community where the support and empowerment provided made a significant difference in someone’s life?

My greatest joy is when ladies find the support to leave toxic relationships. We have supported many women through this journey. Supporting them as they learn the tools to begin a journey where they are worthy of better. Often becoming the cycle-breaker for their own little tribe. These women always go on to flourish, and it’s truly beautiful to be a small part of their journey.

Transforming Pain into Strength

Resilience is a common thread among survivors. How do you help women transform their pain into strength, encouraging them to view their experiences as sources of power rather than hindrances?

Growing up, I was always taught “what doesn’t kill you makes you stronger.” This is rubbish advice. What doesn’t kill you inevitably gives you poor coping mechanisms and repressed trauma. Trauma doesn’t make you stronger; your resilience does.

Your ability to take another breath when you just want to curl up and quit. Resilience will pull you through, but eventually, you must face this darkness and reclaim your power. My trauma enabled me to understand the darkness in others and learn that it was my choice to carry this darkness or leave it with them and choose love instead. Again creating safe spaces for women to talk and process this trauma is key to this shift.

Mindfulness and Self-Reflection

Incorporating mindfulness and self-reflection is crucial in personal growth. What mindfulness practices do you recommend to women, and how can these practices help them connect with their authentic selves?

Mindfulness doesn’t need to be sitting in meditation for hours. Mindfulness is simply being present in the moment as it unfolds. When starting it can be helpful to set yourself an alarm that goes off 3 times throughout the day. When it does, stop what you are doing and take 3 deep breaths, holding and exhaling for at least 4 seconds. Then look around you, what can you see, smell, touch. Be completely in the moment.

Check in with tension in your body, release your shoulders and jaw. As you practice this more, you will find yourself naturally doing it throughout your day. Breath is the key to everything. Mindful showering is also a great start. Every shower consciously chooses to breathe slower and wash away anything that is not sparking joy.

Then stay in the moment; how does the soap feel against your skin? As you rub your arms, give thanks for everything your strong arms allow you to do. Paint a love heart on the shower screen….sing!

Evolving Conversations

Dijo Life has been empowering women since 2011. How have you seen the conversation around mental health, trauma, and self-empowerment evolve over the years, and what positive changes have you witnessed within your community?

When I first started on this journey, not many safe spaces existed. It is so empowering to watch this conversation change. We are starting to be much more aware of mental health and trauma. Women, in particular, are leading this resurgence of empathy, compassion, and mindful leadership. Within my own community, I am seeing less shame and more self-acceptance. It is my greatest joy that I have played a small part in empowering this change.

The Power of Storytelling

The power of storytelling is evident in your approach. How do you believe sharing personal stories within the Dijo Life community helps in breaking down stigmas surrounding mental health and trauma, fostering understanding and compassion?

Without a doubt, and for so long, women have been holding their breath. When we are given a safe space, we exhale. We exhale because we are surrounded by other survivors.

We exhale because we are seen and heard. We exhale because our pain is understood. We are no longer alone, we are no longer isolated in our shame, but validated in our struggles. This naturally fosters a sense of understanding and compassion. Safe spaces are the key.

Embracing Self-Acceptance

Many women struggle with self-acceptance. What steps do you suggest for embracing one’s true self, flaws, scars, and all, and how can this self-acceptance lead to a more authentic and fulfilling life?

I mentioned earlier the importance of practicing gratitude for your wondrous body. I think it is the most overlooked self-care practice, probably because it is the most difficult. We have watched generations of women hate their bodies.

We learn to criticise, fight and change ourselves. Very few of us were ever taught to honor, nourish, and celebrate our uniqueness. Practicing gratitude for your body shifts this mindset. When you are truly grateful for your ability to dance, there is no space for cellulite shame; it just becomes a silly notion. You shift from fighting yourself to asking what your body needs for nourishment.

Dijo Life’s Vision and Empowering Women Globally

Looking ahead, what aspirations do you hold for Dijo Life? How do you envision the future of your platform, and what impact do you aim to make on the lives of women worldwide in the coming years?

I have never had a specific vision for Dijo Life; it remains a fluid idea with one clear mission — to empower women. Dijo is as much a source of healing for me as it is for other women.

I cannot perceive it as a mere business; it holds too much significance for that. It’s a higher calling, empowering my voice as much as others. I aspire for Dijo Clothing to initiate a movement in fashion that promotes mindful clothing choices, recognizing the potency of patterns and ethically produced clothing to effect change for both the wearer and the producer.

I strongly oppose fast fashion and its detrimental social and environmental impacts; we must strive for better. Dijo Clothing is my passion, providing a tangible way to physically empower women through my original healing artwork. It allows me to practice authentic leadership and create employment opportunities for other women.

Wanderlust Dreams – Top Destination on the Bucket List

Our readers love to travel; what destination is at the top of your bucket list?

I am incredibly privileged to have traveled extensively across the globe. My heart longs for an extended holiday in Northern Ireland to retrace my father’s childhood and gain a deeper understanding of how my Irish heritage has shaped me.

Born in Belfast, my father emigrated to Australia in the 1950s. My nostalgic dream involves a winter retreat in a cottage on the West coast, surrounded only by my books and an in-house potato bread chef.

Igniting Motivation – A Go-To Quote in Times of Need

When lacking motivation, what’s your go-to quote?

“The only person you need to impress is your 5-year-old self.” This quote always propels me forward because that younger version of myself is always eager for an adventure.

Connect with Dijo Life – Where to Follow and Learn More

• Dijo Life Website
• Dijo Clothing Websitedia:
• Instagram
• Facebook

Meet Malgorzata Rafalowicz, the visionary founder behind DoodlePals, a brand that transcends the ordinary, seamlessly blending style with compassion. In the heart of this venture lies not just a business, but a profound movement towards a conscious lifestyle—one that embodies goodness for people, pets, and the environment.

The journey of DoodlePals began in the world of dog breeding, where Malgorzata led her own breeding business named Cavadoodle. A moment of realization struck her as she sought resources like leashes, toys, and harnesses for her canine companions.

Unwilling to compromise on quality and disheartened by the plastic-filled assortments in chain stores, Malgorzata embarked on a mission. Fuelled by her love for dogs and a genuine concern for the environment, she birthed DoodlePals—a brand that produces animal-focused items, emphasizing a deep respect for nature and an unwavering commitment to aesthetic excellence.

In essence, this interview with Malgorzata Rafalowicz is an exploration of a brand that transcends the realms of commerce, embodying a compassionate lifestyle where style and consciousness coexist harmoniously. It’s an inspiring narrative that invites readers into the world of DoodlePals, where every purchase is a step towards a better, more considerate world…

Tell us the story behind DoodlePals. What inspired you to create a brand that focuses on goodness for people, pets, and the environment?

It’s a lengthy story, but I’ll try to condense it. It all began while I was leading my own dog breeding business named Cavadoodle. I noticed the need for resources like leashes, dens, toys, or harnesses.

However, I couldn’t tolerate the poor-quality, plastic-filled assortment offered in chain stores. Loving dogs and caring about the environment, I aimed to make people around me joyful and happy. That’s when the idea of establishing DoodlePals was born—a brand that produces animal-focused items, respects nature, and embraces aesthetic design.

The concept of “all goodness for you, your pet, and the environment” is powerful. Can you share specific initiatives or products that reflect this philosophy?

Every decision at Doodlepals revolves around social and environmental responsibility. From choosing only eco-friendly materials and local producers to educating people through the Cavadoodle blog, I give my 100% to improve our lives. Details like non-plastic packaging and delivery by courier companies using electric cars are crucial for me.

Sustainability is a key focus for DoodlePals. How do you ensure your products are environmentally friendly, and what challenges have you faced in maintaining this commitment?

While I trust people in everyday life, at Doodlepals, I meticulously control product quality and every step of manufacturing. Each batch of material must be checked and labeled as ecological during sourcing and production.

Ensuring my choices reduce the carbon footprint sometimes involves numerous calls and emails, resembling detective work. The main challenge is measuring the social justice of my choices, such as ensuring fair salaries for workers. That’s why I opt for small businesses, often family-led, instead of mass production.

In what ways does DoodlePals contribute to animal welfare? Are there any partnerships or initiatives aimed at helping animals in need?

Charitable actions are usually kept discreet, but every month a percentage of revenue goes to a local shelter. This donation supports the shelter directly or is used to purchase quality dog food. Additionally, I collaborate with a foundation supporting blind people, introducing dog therapy by providing them with a dog from my breeding.

The blog also serves as a form of contribution by educating people about the care and treatment of dogs, not limited to Doodles.

DoodlePals is not just a brand but a movement toward a more conscious lifestyle. How do you envision your customers adopting this ethos into their everyday lives?

Most of my customers are conscious consumers who align with environmental and social commitments. Emails and calls received at Doodlepals often indicate that they are already conscious consumers, asking questions about the eco-friendliness of products.

For those not yet sure about choosing eco-friendly items, the quality and design of Doodlepals goods serve as proof that green products are reliable.

Collaborations with publications like Vogue indicate a strong sense of style associated with your brand. How do you balance aesthetics with functionality in your products for both pets and their owners?

Doodlepals claims to produce both aesthetic and functional products, rejecting the notion that mass products must sacrifice one for the other. By not focusing on mass production or prioritising revenue, the brand creates products that meet the needs of dog breeders and owners alike. I personally use Doodlepals accessories for all the dogs in my breeding.

Your website mentions a variety of products. Could you highlight a particular product that embodies the essence of DoodlePals and share the thought process behind its creation?

If I were to choose one product, it would be our “Vanilla Friends” den – one of our first products. Recognising that every dog, like a human, needs a comfortable and safe place to rest, the creation process prioritized quality over quantity.

Eco-friendly components with the best quality were chosen, even if they were more expensive, to meet the expectations of customers valuing social responsibility and top-level production.

Building a brand often involves overcoming challenges. Can you share a challenging moment in DoodlePals’ journey and how you navigated through it?

Starting the business was the most challenging part, as is the case for many entrepreneurs. Doubts about the success of the idea and whether people would think similarly were prevalent. After sleepless nights and discussions with family and friends, I decided to overcome the obstacles with all the energy I had. The leap of faith turned out to be successful, reinforcing my belief in myself and the Doodlepals brand.

Community engagement seems important to DoodlePals. How do you involve your customers in shaping the brand, and what role do their feedback and suggestions play in your decision-making process?

Doodlepals is portrayed as an open book where customers can leave their mark and write their story. All opinions are welcome, as long as they aren’t hate speech.

Customer feedback provides insights into product expectations, surprises, shortcomings, or positive experiences. Each opinion prompts the brand to find a solution and implement it quickly. Customers are viewed as honest, helpful advisors, and friends rather than mere sources of revenue.

What advice would you give to aspiring entrepreneurs who want to start a business that is not only successful but also socially and environmentally responsible, based on your experience with DoodlePals?

The strongest advice would be simple: believe in your actions. Despite discouragement from some who may consider eco-friendly materials expensive or a marketing trick, maintaining belief in your social and environmental mission is key. This belief becomes part of your brand identity, and people will eventually believe in it as a value of your product.

DoodlePals’ presence in both national and international publications is impressive. Can you share how your brand connects with diverse cultures and audiences, and what you’ve learned from these interactions?

The most crucial lesson is that love is an international and universal language. Regardless of origin, gender, or wealth, if you love animals, you belong to a vast and strong community. Exchanging experiences with dog breeders and their audiences worldwide fosters international partnerships, contributing to the brand’s growth.

Innovation is crucial in any industry. How does DoodlePals stay ahead of the curve when it comes to creating new and innovative products for pets and their owners?

Doodlepals focuses on dog comfort and joy when creating new products. By not prioritising fashion or design trends, the brand stays ahead of the industry, where many producers focus on marketing or using affordable materials for higher revenue. Prioritising the well-being of dogs over profit allows Doodlepals to be considered innovative in a capitalistic world.

DoodlePals seems to blend style with compassion seamlessly. Can you share an anecdote or a customer story that encapsulates the impact your brand has had on someone’s life, either human or furry?

A few weeks ago, I created a dedicated subpage on my Cavadoodle website titled “How my life changed after Doodle.” The most inspiring impact, in my opinion, is the cooperation with Dogs for Life, a foundation gathering disabled people requesting various forms of dog therapy.

Contributing one of my Goldendoodles to their foundation, making it the first Doodle in Poland working in dog therapy, will undoubtedly have a positive impact on them, me, and the well-being of the dog.

Looking ahead, what exciting plans does DoodlePals have for the future? Are there upcoming product launches, collaborations, or initiatives that your customers and followers can look forward to?

While I don’t plan many things in advance, collaborations with graphic designers and local manufacturers will continue. A new collection of dog accessories, crucial for winter, will be launched soon. Living in the moment and staying stress-free is my approach, allowing life’s surprises to unfold.

Our readers love to travel; what destination is at the top of your bucket list?

Sudety or Beskidy – these two mountain chains in the south of Poland offer beautiful views and a magnificent, mysterious aura. Perfect for active hikers, alone or with their dogs, these destinations are worth visiting. The local cuisine and hospitality, especially in Sudety, make it a perfect travel destination.

When lacking motivation, what’s your go-to quote?

Michael Jordan’s quotes are a source of inspiration in challenging moments. Two that resonate with me are: “I can accept failure because everyone fails at something, but I can’t accept not trying” and “If you quit once, it will become your habit – don’t quit.”

Where can people follow you and find out more?

If you’re curious about Doodlepals, check my Instagram or browse through my store at doodlepals.pl. Additionally, visit cavadoodles.pl for more detailed information about Doodles and dogs in general.

Introducing Wendy Brobbey, the visionary founder behind the enchanting world of Aduwham. In this exclusive interview, we unravel the scented tales and cultural richness woven into every candle crafted by Wendy and her team.

Join us as we delve into the heart of Aduwham, discovering the inspirations, stories, and timeless legacy that make this brand a unique and cherished presence in the realm of home fragrances.

Wendy’s passion for preserving and celebrating African culture through the artistry of scent is sure to captivate and inspire as we explore the olfactory wonders that define Aduwham…

Aduwham’s commitment to using 100% natural soy wax without any harmful additives is admirable.

What motivated you to create candles with such a focus on purity and quality, and how do you believe it sets Aduwham apart in the market?

The motivation behind our dedication to purity and quality in our candles is deeply rooted in a desire to create an honest and safe product for our customers.

In today’s market, there are unfortunately numerous candles and diffusers that contain carcinogenic elements and other harmful additives, which can be detrimental to both our health and the environment.

Recognising this, I felt a responsibility to provide a safer alternative for people who enjoy candles and fragrances. To achieve this, I embarked on a year-long journey to meticulously study and select our ingredients, ensuring that they met the highest standards of safety and quality.

I also made it a point to be acutely aware of the broader environmental and health impacts of our products. Each fragrance oil we use is accompanied by a Safety Data Sheet, which provides a comprehensive description of its components.

This enables us to make informed choices that prioritize the well-being of our customers. Our dedication to transparency and safety underscores our commitment to creating candles that people can enjoy with peace of mind.

The scents you offer are diverse, ranging from sweet and delicate to full-bodied and spicy, each capturing the essence of Africa. How do you go about selecting these fragrances, and what kind of experiences or emotions do you aim to evoke through your candle scents?

Selecting these fragrances is a labor of love, driven by the desire to create an unforgettable and exclusive olfactory experience that pays homage to the rich tapestry of African culture. My approach to curating these scents begins with a deep appreciation for the vast olfactive landscape that Africa offers.

I’ve had the privilege of gaining insights into the world of olfactive notes, which has equipped me with the knowledge to skillfully blend and innovate, resulting in fragrances that are truly unique and sometimes pleasantly unpredictable.

When developing our candle scents, I aim to evoke a range of emotions and experiences that are closely tied to the heart and soul. A customer reached out to me a few months ago on how my Bogolan candle reminded him of his grandmother’s closet, and it truly brought so many memories to him.

I seek to offer our customers more than just a candle; I aim to provide a cultural and emotional connection to Africa through the art of scent. It’s my hope that these fragrances not only bring joy but also serve as a means of celebrating the diversity and richness of African culture.

The Fabric Edition of Aduwham seems to celebrate the vibrant beauty of traditional African fabrics. Can you share the inspiration behind this edition and how it ties into the overall narrative of your brand?

This edition is a true celebration of the vibrant beauty and rich cultural heritage found in traditional African fabrics. The inspiration behind this edition is deeply rooted in my passion for highlighting the excellence and fantastic stories that these fabrics carry. African fabrics, with their intricate designs and symbolism, have gained well-deserved recognition in the fashion industry.

I wanted to take this recognition a step further by introducing an edition of candles that not only stands out from other brands but also serves as a vehicle for education and cultural appreciation.

In this edition, our candles are a tribute to the iconic fabrics of Africa, each one representing not just excellence and symbols but also a unique and compelling story. These fabrics are more than just materials; they are a testament to the diversity, creativity, and history of African culture.

By incorporating them into our candles, we aim to reintroduce and educate people about the significance of these fabrics, making them more accessible and appreciated by a wider audience.

Hand-pouring candles in small batches in London suggests a meticulous approach. Could you describe the creative process involved in developing a new candle scent, from conceptualisation to the final product that reaches your customers?

The process begins with ingredient selection, where I meticulously choose the finest materials to ensure the highest quality of our candles. This includes carefully sourcing natural soy wax and selecting premium fragrance oils.

These oils are the heart and soul of our scents, and each one is chosen for its unique olfactive profile and compatibility with our vision. Once the ingredients are ready, we start by melting the soy wax. This is a crucial step, and it’s performed with precision to ensure that the wax is at the perfect temperature for fragrance incorporation.

When blending fragrances, we take great care to achieve the right dosage, making precise calculations to maintain the integrity of the scent we’re aiming for.

The conceptualisation of a new candle scent is a creative process in itself. It often begins with a vision or inspiration, whether it’s a place, a memory, or a particular mood we want to evoke. We consider the notes and elements that will best capture that concept, creating a unique and harmonious blend.

Aduwham candles are described as transforming homes into havens of peace. How do you envision people incorporating your candles into their daily routines to create a serene and calming atmosphere?

At Aduwham, we believe our candles serve as more than just decorative items; they are instruments for creating moments of tranquility and serenity in the midst of our daily lives. We envision people incorporating our candles into their daily routines to cultivate a serene and calming atmosphere in several meaningful ways.

After a long and often hectic day, lighting an Aduwham candle can signify the transition from work or school to relaxation. It’s simple yet powerful and helps individuals unwind and leave behind the stresses of the day. Our candles are versatile companions for various activities.

Whether it’s morning meditation, an evening bath, or a quiet moment of reflection, they set the mood and create a peaceful atmosphere, enhancing the experience of these moments. For those seeking solace and relaxation while indulging in personal pastimes, such as reading a book, watching a movie, or simply unwinding, our candles contribute to an increased sense of peace and tranquility.

Beyond daily routines, our candles are perfect for creating a serene ambiance during special occasions. They add an extra layer of charm and intimacy to gatherings like dinner parties or romantic evenings, making these moments more memorable and cherished.

Our candles make thoughtful gifts, allowing you to share the experience of transforming one’s home into a haven of peace with loved ones. It’s a meaningful way to introduce someone to the serenity and comfort that our candles bring.

Africa’s diversity is beautifully represented in your candle scents. How important was it for you to showcase this diversity, and in what ways do you believe your candles contribute to a broader understanding and appreciation of African culture and heritage?

Showcasing Africa’s incredible diversity in our candle scents is a fundamental aspect of our mission at Aduwham. It’s highly important to us as it allows us to share the richness of African culture and heritage with the world. Our candles serve as aromatic ambassadors, helping people connect with Africa’s unique traditions, landscapes, and stories, thereby fostering a deeper understanding and greater appreciation for such a remarkable continent.

The aesthetic containers of Aduwham candles are designed to be elegant and refined. How do you balance functionality with aesthetics in your designs, ensuring that the containers not only look beautiful but also enhance the overall candle experience?

The balance between functionality and aesthetics is a core principle in the design of Aduwham candle containers, and it’s a balance I cherish. I believe that beauty and utility should complement each other to create a harmonious candle experience. Our containers are designed to not only be visually elegant and refined but also to enhance the overall candle experience.

Functionality ensures that our candles are easy to use, with features like secure lids to preserve the fragrance and protect the candle when not in use. At the same time, the aesthetics of our containers are carefully crafted to make a statement and evoke a sense of beauty and luxury.

Our goal is for customers to feel a sense of exclusivity and specialness when they engage with our candles. Each container is a reflection of our commitment to providing a product that’s meticulously curated with honest standards. The combination of functionality and aesthetics ensures that our candles are not only pleasing to the eye but also a joy to use, creating a complete and memorable experience for our customers.

Sustainability is a growing concern for consumers. How does Aduwham approach eco-friendly practices, both in terms of sourcing materials and packaging, and what steps do you take to minimize the environmental impact of your products?

Sustainability is a paramount concern, and we’re deeply committed to eco-friendly practices. We approach sustainability from multiple angles, both in terms of sourcing materials and packaging, to minimize the environmental impact of our products.

We carefully select our materials, prioritizing those that are eco-friendly and responsibly sourced. For instance, our candles are made from natural soy wax, which is a renewable resource and biodegradable. We also use premium fragrance oils that meet stringent safety and environmental standards.

Our packaging is designed with sustainability in mind. We opt for recyclable and biodegradable materials for our packaging whenever possible. We aim to minimise excess packaging and utilize minimalist design to reduce waste.

We strive to minimise waste at every stage of our production process. This includes efficient wax usage, conceptualizing refills so that our customers can reuse their jars. We aim to reduce our environmental footprint and contribute to a more sustainable future.

We’re dedicated to continuously seeking ways to improve and innovate, ensuring that our products align with our commitment to both quality and the well-being of our planet.

Creating a sensory experience through candles is an art. How do you believe scents and fragrances influence our mood and emotions, and how do you tailor your candles to enhance specific feelings or environments?

Scents and fragrances have a profound impact on our mood and emotions, and we believe in the art of tailoring candles to enhance specific feelings and environments. Scent has the unique ability to evoke memories, trigger emotions, and create a sense of well-being.

We consider the purpose of the candle and the emotions it should evoke, whether it’s tranquility, inspiration, romance, or any other sentiment. Our goal is to provide our customers with candles that enhance the atmosphere and experience of their surroundings.

Aduwham candles seem to capture the essence of Africa. Are there specific regions, cultures, or traditions within Africa that have inspired your candle scents, and if so, could you share some examples and the stories behind them?

Aduwham candles are indeed inspired by the essence of Africa, and we draw from a rich tapestry of regions, cultures, and traditions across the continent to craft our candle scents.

The Kente Candle is a testament to the captivating inspiration drawn from the lands of Ghana and the rich cultural heritage of the Akan tribe. Kente is one of the most iconic fabrics in Africa, deeply woven into the history and traditions of the Akan people.

The name “Kente” itself is derived from the word ‘Kenten’ or ‘Kita,’ which means “basket,” symbolising the intricate weaving of this cloth. Its vibrant patterns and colors hold deep significance, conveying messages related to spirituality, philosophy, and daily life, often associated with royalty and special occasions.

Our Kente Candle is a sensory journey to the heart of West Africa. The alluring and sensual scent of night-blooming jasmine transports you to the enchanting landscapes and vibrant cultures of this region. The freshness of bergamot and the character of tonka bean combine to create an aromatic narrative that mirrors the grandeur and history of West Africa.

The Bogolan Candle invites you on a journey to the captivating lands of Mali, celebrating the time-honored textile tradition of the Bambara people. Bogolan, also known as Bogolanfini, is a fabric that carries the essence of Mali’s rich culture, dyed and woven with great care and significance. Adorned with symbols believed to possess therapeutic and protective virtues based on their shape and color, Bogolan fabric is a profound symbol in Malian culture.

It represents not only the artistic expression of the Bambara people but also the deep connection to their heritage. With our Bogolan Candle, you can experience the warmth and vitality of the Malian sun through the comforting notes of styrax and the honeyed fragrance of tobacco leaves.

The sweet aroma of cocoa butter adds an extra layer of softness and richness to the olfactory experience. As you light the Bogolan Candle, you embark on a sensory expedition that immerses you in the culture and traditions of Mali. The candle’s fragrance is a tribute to the intricate artistry and history of this remarkable region, allowing you to feel, smell, and savor the beauty of Mali from the comfort of your own space.

Running a business often involves overcoming challenges. Can you recall a particular obstacle you faced in the journey of building Aduwham, and how did you navigate through it to emerge stronger and more resilient as a brand?

Running a business, especially as a one-woman band, can indeed be a challenging journey. Your story reflects the resilience and determination it takes to overcome obstacles and build a brand like Aduwham.

The absence of prior entrepreneurial knowledge was a challenge, but the willingness to learn and adapt, viewing mistakes as valuable lessons, is a testament to my dedication. It’s in those moments when you faced adversity and contemplated quitting that your inner strength and vision prevailed.

The support and encouragement from my circle is invaluable, serving as a reminder of your potential and the person you’re becoming. Such unwavering support can make all the difference during tough times. Your journey exemplifies the spirit of entrepreneurship – one marked by perseverance, the courage to learn from setbacks, and the power of a strong support system.

It’s these qualities that have not only allowed you to navigate through challenges but have also made Aduwham stronger and more resilient as a brand. Your story is an inspiration to aspiring entrepreneurs and a testament to the rewards of determination and self-belief.

The concept of transforming a space with a simple candle is powerful. What feedback or stories have you received from customers that truly encapsulate the impact your candles have had on their lives or homes?

The feedback and stories we receive from our customers are truly heartwarming and affirm the power of scents to transform spaces and touch lives. These anecdotes reflect the deep impact our candles have had: One customer shared that our candles added a new layer of intimacy to her relationship with her husband.

The alluring fragrance created a special ambiance that led to more dinner nights by candlelight, strengthening their connection and creating memorable moments. Another customer’s gift of our candle to her grandmother for her birthday brought immense joy. The scent transported the grandmother back to her youth, reminiscent of summer nights by Tofo beach in Mozambique.

It was a heartfelt and cherished connection to her past. For a grieving customer, our candle served as a comforting reminder of his mother. The scent held a special significance, offering solace and a way to keep his mother’s memory alive.

These stories, among many others, are incredibly special and meaningful to me. They highlight the profound impact our candles have in enhancing lives, creating memories, and forging connections. It’s these personal experiences that motivate us to continue crafting candles that not only delight the senses but also touch the hearts of our customers in unique and powerful ways.

Candles have a timeless appeal. How do you keep your designs and fragrances contemporary and relevant, especially considering evolving trends and consumer preferences in the home fragrance industry? Maintaining a timeless and relevant appeal in the world of candles is a priority for me.

While we cherish the classic aspects of our craft, we also understand the importance of evolution in the dynamic home fragrance industry. We keep our designs and fragrances contemporary by embracing a spirit of continuous research and innovation. This means staying curious, always seeking new ideas, and exploring the latest trends in the industry. We actively engage with our customers and collaborate with fellow creatives to stay in tune with changing preferences.

However, it’s equally important to us not to chase every trend that emerges. We take a deliberate approach, ensuring that our brand remains true to its core values of timelessness and minimalism.

This dedication to simplicity and elegance allows us to stand apart in a world that is often driven by fleeting fads. In the end, our commitment to research, thoughtful design, and maintaining an open dialogue with our audience helps us strike the right balance between tradition and modernity.

It’s this approach that allows us to create candles that are not only relevant but also enduring, making them a timeless addition to any home.

Aduwham’s candles are an embodiment of craftsmanship and culture.

What legacy do you aspire to leave through your candles and the experiences they create for those who use them?

I hope that people remember us as a brand that not only created exquisite candles but also played a significant role in preserving and celebrating African culture. Our legacy should stand as a testament to the richness and diversity of Africa, offering a unique and sensory journey for generations to come.

Aduwham should be recognised not just for the logo or the elegance of our candle jars but especially for the unforgettable scents that have the power to transport people to the heart of Africa. Furthermore, we aspire to be a brand that leaves a mark in terms of social impact.

Aduwham should be synonymous with ethical and sustainable practices, creating positive change in the communities we engage with. We want our legacy to include a commitment to social responsibility that benefits both the environment and the people involved in our journey.

We aspire to create a brand that resonates with people’s hearts, minds, and senses, leaving an indelible mark on their lives.

As Wendy and the Aduwham team continue to craft not just candles but stories that touch the soul, we eagerly anticipate the next chapter in this fragrant journey.

Aduwham isn’t just a brand; it’s an invitation to experience Africa through the artistry of scent, leaving an indelible mark on every corner of your life.

Until our senses meet again, let the scented tales of Aduwham linger in the air, a testament to the power of fragrance to transcend time and create lasting memories.

Follow their journey here.

Rish Reddy, the Director of Dewdrop Skincare™, is a visionary entrepreneur whose journey into the world of skincare was sparked by a personal struggle with eczema.

Her deep-rooted connection to traditional wisdom, particularly inspired by his grandmother’s teachings and family stories from India, became the catalyst for the creation of Dewdrop Skincare™.

With a background in chemical engineering and chromatography, Rish seamlessly blends science with Ayurvedic principles, leading to the development of innovative skincare solutions…

Rish’s commitment to sustainability, ethical practices, and the sourcing of high-quality ingredients from around the world reflects in the brand’s values. Her extensive travels, including a transformative experience in India, have left an indelible mark on Dewdrop Skincare™, shaping its ethos and formulations.

As a founder dedicated to promoting natural beauty, inclusivity, and self-love, Rish envisions Dewdrop Skincare™ as a global leader in the skincare industry, setting standards for innovation, sustainability, and holistic well-being….

Your journey with Dewdrop Skincare™ began with a personal struggle with eczema. Can you share a specific moment when you realised the potential of botanicals and Ayurvedic treatments in skincare, transforming your skin and inspiring the creation of your brand?

Having tried several dermatologically tested brands that offered little to no relief for my inflamed eczema, my grandmother suggested gathering plants from her garden to create a paste as a calming mask for my skin. The immediate relief was unmatched!

My grandmother often shared stories of her family in India, emphasizing Ayurveda’s integral role in their lives. Recognizing nature’s incredible healing power, I decided to dedicate myself to a brand combining botanicals and Ayurveda for effective skincare solutions.

Growing up with stories from your grandmother about the benefits of botanicals, how do these traditional wisdoms continue to influence the formulations and ethos of Dewdrop Skincare™ today?

When creating Dewdrop Skincare™, I wanted it rooted in Ayurveda and traditions. Our Brightening Saffron Elixir Serum is produced using traditional techniques, preserving botanicals and their nutrients.

We prioritize responsible practices, support local communities, and preserve the environment. My grandmother’s wisdom instilled the belief that skincare is about holistic well-being. Our formulations encourage self-care rituals, fostering a mindful and soothing skincare routine. Traditional wisdom inspires us to create formulations rooted in nature, crafted with care, enhancing natural beauty.

The intersection of science and skincare is a unique aspect of Dewdrop Skincare™. How does your background in chemical engineering and chromatography contribute to the innovative processes used in your products, such as cold press, CO2 extraction, and steam distillation?

Chemical engineering provides a foundation in understanding chemistry, materials science, and process engineering, ensuring effective and stable formulations. Chromatography, a powerful separation technique, helps extract botanicals’ active ingredients precisely.

This scientific background, combined with innovative processes, ensures our skincare products retain botanical potency for optimal efficacy. Our approach delivers high-quality, effective, and innovative skincare solutions to our customers.

Your travels to India played a significant role in finding the highest quality ingredients. Can you share a memorable experience or encounter during your search that left a lasting impact on you and the formulations of Dewdrop Skincare™?

During my travels, visiting Agra and witnessing the Taj Mahal was breathtaking. Encountering a family-owned store, I met the matriarch deeply passionate about sustainable farming, transforming her family’s life. Their traditional farming techniques, commitment to organic and sustainable methods, and respect for nature inspired me.

This encounter influences Dewdrop Skincare™, ensuring our products are made with care, attention to detail, and the finest ingredients from around the world, carrying the essence of their origin.

Dewdrop Skincare™ emphasizes the idea of embracing natural beauty, including blemishes and scars. How do you believe this philosophy resonates with your customers, and what message do you hope it conveys in the beauty industry?

In a society pressuring a narrow beauty definition, we encourage embracing natural beauty, including blemishes and scars. Imperfections tell a story of resilience, growth, and humanity. We aim to empower individuals to redefine beauty standards, fostering inclusivity and authenticity. Skincare, to us, is about holistic well-being, promoting self-love.

Through our philosophy, we aspire to inspire a positive change, encouraging authenticity, diversity, and self-acceptance in the beauty industry.

Luxury and elegance are key inspirations for Dewdrop Skincare™, drawing from the palace architectures and royal traditions in India. How do you translate this sense of opulence into your products, creating a truly luxurious experience for your customers?

We infuse opulence into our products through premium, high-quality ingredients known for efficacy and luxurious feel. Our formulations, curated for visible results, offer a sensorial experience for a pampered feel.

Inspired by palace designs and royal motifs, our packaging embodies elegance with intricate patterns, luxurious finishes, and opulent colors, evoking grandeur and sophistication. Unveiling our serum in carefully designed packaging sets the scene for a luxurious morning and evening routine, aiming to make customers feel pampered and cared for like royalty.

The sourcing of high-quality ingredients from around the world is a crucial part of your brand. How do you ensure sustainability and ethical practices in the process of procuring these botanicals, aligning with Dewdrop Skincare™’s values?

Dewdrop Skincare™ is deeply committed to sustainability and ethical practices in sourcing botanical ingredients. We prioritize suppliers committed to environmental conservation and vet them rigorously. This includes assessing farming and harvesting practices to minimize environmental impact and promote biodiversity.

We favour organic and fair-trade ingredients, minimising harmful chemicals and ensuring fair wages and working conditions. Our commitment extends to recyclable and eco-friendly packaging materials through our sister company, Mulch Mailers, offering 100% home compostable mailers. We aim to minimize waste and reduce our carbon footprint, aligning every step with our values of sustainability and ethical practices.

Ayurveda is deeply rooted in your brand’s philosophy. How do you incorporate Ayurvedic principles into your formulations, and what specific benefits do these ancient practices offer in modern skincare routines?

Dewdrop Skincare™ believes in the power of Ayurveda for holistic well-being. We incorporate Ayurvedic principles by selecting botanicals used for centuries in Ayurveda. These principles emphasize balancing mind, body, and spirit, achieved through ingredients like sandalwood and rose known for calming and soothing properties.

Ayurvedic ingredients bring antioxidants, vitamins, and minerals to nourish and revitalize the skin. Their anti-inflammatory and anti-aging properties reduce redness, irritation, and fine lines. Ayurvedic practices focus on long-term results, promoting a consistent skincare routine tailored to individual needs.

This holistic approach enhances mental well-being and self-confidence, offering a unique blend of ancient wisdom and modern science for healthy, radiant skin.

Can you share a success story from a Dewdrop Skincare™ customer, someone whose skin transformation through your products particularly moved or inspired you?

Certainly! We had a customer share her painful story of a routine hysterectomy gone wrong, resulting in major abdominal surgery and severe scarring. Using our Brightening Saffron Elixir Serum, she experienced tremendous healing of her scars.

Knowing our product played a role in assisting this resilient woman fills me with gratitude. We’re proud to provide products that genuinely work and support individuals through challenging times.

In the world of skincare, trends often come and go. How do you maintain the timeless essence of Dewdrop Skincare™ while also staying relevant and innovative in an ever-changing market?

Dewdrop Skincare™ maintains its timeless essence by staying rooted in core values and Ayurvedic principles. Our commitment to holistic well-being forms a constant foundation. We listen to customer feedback, adapting formulations to evolving needs and preferences.

Investing in research and development keeps us at the forefront of skincare innovations. While exploring new ingredients and technologies, we prioritize sustainability and ethical practices, resonating with conscious consumers. By combining these strategies, Dewdrop Skincare™ remains a brand that is both timeless and relevant, providing innovative, effective, and sustainable skincare solutions.

Your products are curated to unveil the inner glow of individuals. How do you believe self-love and self-care are interconnected with skincare, and how does Dewdrop Skincare™ contribute to this holistic approach to beauty?

Self-love and self-care are integral to a holistic approach to beauty, with skincare playing a significant role. Skincare rituals offer moments for self-care, promoting mindfulness and body connection. Dewdrop Skincare™ understands this interconnectedness, curating products to address skin concerns while promoting indulgence and self-worth.

Our formulations, crafted with high-quality ingredients, provide a sensory experience, uplifting the spirit. By encouraging individuals to embrace their unique beauty and celebrate their individuality, we contribute to a holistic approach where skincare becomes a pleasurable journey of self-love.

Collaboration is a powerful way to expand a brand’s reach. Are there any dream collaborations or partnerships you envision for Dewdrop Skincare™, aligning with your brand’s mission and values?

Certainly! Dewdrop Skincare™ envisions collaborating with environmentally conscious brands, emphasizing sustainability. Partnerships with wellness and mindfulness experts would enhance our holistic approach to skincare. Supporting social impact organisations focused on women’s empowerment, mental health, or sustainable practices aligns with our commitment to giving back.

Collaboration with respected dermatologists and skincare experts would validate our products, providing expertise in development, education, and evidence-based skincare advice. Dream collaborations align with our values of sustainability, inclusivity, and making a positive impact on the community.

Personal rituals often play a role in skincare routines. Do you have a favourite Dewdrop Skincare™ product or ritual that you personally find most invigorating, and if so, what is it?

My favorite ritual involves applying our Brightening Saffron Elixir Serum followed by our Rejuvenating moisturizer. The scent profiles transport me back to India, creating a calming effect, especially after a long day.

Looking into the future, what are your aspirations for Dewdrop Skincare™? How do you envision the brand evolving, and what kind of impact do you hope to make on the skincare industry and the lives of your customers?

Looking ahead, Dewdrop Skincare™ aspires to be a recognized leader, known for innovative and effective products, and a trailblazer in sustainable skincare. We aim to develop a comprehensive range, set industry standards for responsible practices, and expand globally.

Supporting social impact initiatives aligning with our values is a priority. We envision making a positive impact on customers’ lives by providing high-quality, sustainable skincare, fostering authenticity, diversity, and self-acceptance.

Our readers love to travel, what destination is at the top of your bucket list?

The Maldives! Pristine beaches, turquoise waters, and stunning coral reefs make it a dream luxury destination!

Looking back, since launching the brand, is there anything you would do differently?

No, looking back, I wouldn’t change anything. Every trial and lesson has led to valuable insights, shaping our journey and approach to building the brand.

Where can people follow you and find out more?

You can find me on Instagram and check out our website here.