Manuchimso Opara is the founder of Urban Stones, a jewellery brand that creates unique pieces that are a work of art. With an ethos that you should always lead with love and a brand that practices sustainabilty more than most jewellery brands, we couldn’t wait to find out more…
Tell us about the journey that lead you to launch your brand, Urban Stones…
Towards the end of 2019, I was studying as a mechanical engineering undergraduate at University College London (UCL). I had a job at the university’s engineering workshop as a mentor overseeing the workshop at certain times and teaching the students how to use the tools and machinery. It was during this period that I stumbled upon Youtube videos of jewellery-making and microscopic diamond settings. It dawned on me that the processes used to make these fine pieces of jewellery were very similar to what I was already doing at the workshop. Sawing, drilling, filing, and annealing, it was all very familiar but on a much smaller scale. All that I needed to do was learn the art of gem setting, or so I thought. So I took all my savings from my workshop job, walked into a jewellery tool store in London, and bought all the tools I could recognise from the videos I watched.
I began tinkering around and watching more youtube videos until I made my first creations. At that point, it was early 202 and the covid-19 pandemic was just around the corner. Once lockdown hit, I had so much time on my hands that I decided to take jewellery-making seriously. It was my goal to be a master gem setter. Since then, it has turned from a hobby where I made items for myself, to a fully operational brand where random people on the internet are willing to spend thousands of dollars to acquire the pieces that I make.
How do you want people to feel when they wear your jewellery?
I want a feeling of comfort to be paramount. This is so important to me, that I test every new item and prototype for weeks to make sure they feel just right. Beyond this comforting feeling, I want an air of elegance to radiate from everyone that wears an Urban Stones or Opara creation. I want their confidence to be supplemented without breaking the boundaries of their personal comfort. In a sense, we make soul jewellery.
What do you think makes your jewellery brand stand out from the rest?
I am a 23-year-old engineer that grew up in Nigeria, surrounded by a plethora of cultural and traditional influences. I have had the privilege of studying in a different country which has given me even more perspective. The jewellery industry is not filled with people who look, sound and think like me. Our pieces exist because there’s something that needs to be said and the people who support us do not find that in other parts of the industry. This is where we stand out. We represent a heavily underrepresented but equally important part of the jewellery and high-end communities. By not being a traditionally trained jewellery designer, I have the unique viewpoint of creating from a more youthful and exuberant place and I think this is evident in the nature of Urban Stones’ creations.
How important is sustainability to you in jewellery?
I would say it is the single most important part of operating at any sort of scale as a jewellery brand. I come from Port Harcourt, Nigeria which has been plagued by air pollution as a result of oil and gas exploration. As a result, I have always been aware of the impacts of mining for natural resources on the environment. That is why at Urban Stones, we take a sense of duty in checking, verifying and substantiating the source of all our gemstones and metals. There have been many cases where I have tried to source large carats of amethysts, citrines etc and have had to go to rural villages and their family-owned mines in Abuja, Nigeria just to find the perfect gemstones. These are the lengths that all jewellery brands should be taking to ensure that they are operating in the most sustainable and environmentally friendly ways.
What’s the process behind creating a new piece of jewellery and who is involved in the process?
We create jewellery with a blend of traditional and very modern production methods. Every piece starts on a piece of paper. I scribble down ideas, rough sketches and proportions. I take that onto my iPad and flesh out the drawing. This drawing is then taken to my computer where I create an accurate 3D model of the piece (this is where my engineering degree comes in handy). From that point, the decision has to be made on what type of manufacturing method serves the process best. For smaller, more intricate pieces, they are 3d printed in wax and prepared for traditional lost wax casting. For wedding rings or stiffer items such as chains, I fabricate them completely from scratch with gold wire or sheets. After the pieces have been fabricated or cast, they are ready to be set with gemstones. I have set each and every item of jewellery we have sold to date by hand. The gem setting process is long and tedious; one that has served as therapy when I need it most. It is an opportunity to block out the rest of the world and only allow yourself to think no further than a few millimetres at a time, literally.
What advice would you offer anyone who wants to launch a jewellery brand?
Like everything else in life, discipline and dedication go a long way. You get better at your craft every day, the catch is that you have to do it every day. Before diving into the industry, ask yourself the position you would like to take up within it. Are you a craftsperson, a designer, a gem setter, or an entrepreneur? If you’re like me, you can be all those things for your brand. Either way, learn the ins and outs of the industry and trust your individual need for expression to take you the rest of the way.
Looking back since you started, is there anything that you would do differently?
I wouldn’t say there’s anything that I would necessarily do differently because I believe all things happen for a reason. Moving forward, however, I see the need to expand Urban Stones to new markets as there are a lot more people than I ever imagined who feel connected and represented by the pieces we make.
Talk us through an average day in your life…
I’m not sure I have an average day anymore haha. I travel a lot and have the ability to work from anywhere as long as I have a pen, paper and laptop. I’m mostly designing new concepts, sourcing new gemstones or working on financial models.
Outside of the business, what is your go-to quote when lacking motivation?
I have to dig into the Bible for this one. My mum always says “All things work for good for those that trust in God”. There are a lot of religious influences in my life and some of those bleed into Urban Stones’ pieces. I have seen how far faith can get you so when I lack motivation I remember that faith can move mountains. Another good one I always come back to is “effort is free”. As an entrepreneur, there are many things that are out of your control, and it is imperative that you realise what is within your sphere of influence. When things get hard, always remember that the amount of effort you put in is completely under your control. Faith and effort go a long way to changing the world.
Our readers love to travel, what destination is on your must-visit list?
Tokyo, Rio de Janeiro and Dakar, Senegal. Tokyo because it is one of the artistic hubs of the world. Rio because Brazilian culture is infectious and I would like to experience that first-hand. Dakar because it is incredibly beautiful and home to a lot of history.
What does self-care mean to you?
Self-care means sacrificing your short-term convenience for long-term happiness. I have learned that not many good things come from chasing short-term convenience. If you keep love at the forefront and make decisions that have your long-term self in mind, you are on the right path to caring for yourself in the long run.
What’s your 5-year vision for the brand?
We will definitely have a fully-fledged production facility in Nigeria. That has been a goal of mine since I began this journey. I would like young Nigerians to see what is capable within our own land. We would also have our pieces inducted into museums. A lot of the art jewellery pieces we make have untold stories of Nigerian history and I hope these stories can live on forever in museums. I would also like for usto train the next generation of jewellers and designers in the Urban Stones philosophy of efficiency, innovation and historical exploration.
Arlene Mijalenko is a pharmacist with more than 25 years of experience in the Dermo-Cosmetics and Pharma-Biotech arena and so launching her brand, Amprad® Cosmetics, was inevitable.
She always wanted to develop safe and effective skincare products using top quality natural plant based ingredients that help sensitive skin to look healthier and younger and feel smoother, naturally. We like the sound of that! So we spent some time with Arlene to find out more…
Tell us about the journey that lead you to launching your brand, Amprad® Cosmetics…
My ambition has always been to establish my own skincare brand after working for very large companies of the dermo-cosmetics industry, mainly French, such as L’Oréal and Pierre Fabre.
You’re a pharmacist with over 25 years of experience, so it was inevitable that you would launch your own cosmetics brand.
During the difficult time of COVID-19 pandemic period, I could focus more on my personal ambitions and I started to work more intensively on my business project.
Creating a natural skincare brand is at the forefront of what you do. Why was this important to you?
At the core of my company is business and management consulting in marketing and other areas for pharmaceutical companies.
Amprad® Cosmetics was established as a parallel line of business driven by my personal passion for this sector: this is where I can release my creativity, put into practice what I have learnt throughout many years of pharmaceutical and dermatological experience, and at the same time it is something that brings also satisfaction to my customers who can enjoy high quality products inspired by science and driven by my expertise in dermo-cosmetics.
How do you want people to feel when they use your products?
I want to impress them with results and make them feel happy and satisfied, keen to use my products again and curious to know and discover more. This is something that encourages me to create more and better skincare solutions based on natural ingredients rich in antioxidants and omega acids, a few of them harvested from my own farm in Argentina, for a healthy appearance in its full naturalness.
What’s the process behind creating a new product and who is involved in the process?
A small but highly experienced team, from design to formulation, selection of high quality ingredients, comprehensive testing, reliable production & distribution, and obviously extensive marketing work all supported by very competent resources.
What advice would you offer anyone who wants to launch a skincare brand?
It is not an easy field, it is very competitive and complex. You have to be a qualified professional with experience and, more importantly, you need to know all the stages of the product lifecycle for a successful launch and access to market.
Looking back since you started, is there anything that you would do differently?
Difficult to say… Perhaps, I would have started this project earlier but I also recognise that I rarely had the time to fully focus, while I was on business travel almost every week.
Talk us through an average day in your life…
My day is quite busy and dynamic, trying to balance family and work. Early starts, late finishes and in between work, school and sport, always with focus and dedication.
Outside of the business, what is your go-to quote when lacking motivation?
I like what I do. I am self-motivated, but surely my family is always my source of inspiration and motivation.
Our readers love to travel, what destination is on your must visit list?
I was born in Argentina and lived in various countries then also travelled a lot for personal and professional reasons, but in my list of places I’d like to visit soon I have Jordan, Singapore and Lapland.
What does self-care mean to you?
Love yourself, look after yourself and your wellbeing so you can stay physically, mentally, and emotionally well. It also means healthy food, sleep well, exercise regularly, enjoy time out and visit interesting places that stimulate your intellect and curiosity.
What’s your 5 year vision for the brand?
We have big aspirations: first we will keep on developing new natural products to achieve the best results; then we’ll keep our product range small and simple so that we can focus on quality and effectiveness; from a business perspective we have a clear goal to expand outside the UK and Europe and enter some promising markets in the Americas (North and South) and the Middle East.
Only this year, did I start to dye my hair to cover my pesky white/grey hairs. I am thankful that at this point, they are thankfully sporadic!
Not thrilled with harsh chemicals in hair dye products, through the “magic” of Instagram algorithm and my fellow writer, Wendy Sy based in New York, I was introduced to Arey.
The duo behind the brand is Allison Conrad and Jay Small. Allison is a Stanford MBA grad and serial entrepreneur focused on e-commerce brands in the wellness space. With over 20 years experience in the beauty/wellness space as a hairstylist, Jay has worked in education and product development for Paul Mitchell Systems.
Hear more about Arey in their own words:
What’s in a name?
Arey is derived from the French word arrêt, meaning “stop”. After playing with different iterations we landed on Arey as it nicely rhymes with grey!
What prompted you to start Arey?
When Allison saw her first grey hair, the first thing she did was ask Jay, her trusted hairstylist of many years, what to do. At the time the only way to address grey hair was with hair dye, which led Allison to question why there wasn’t a proactive solution. She was using wrinkle cream and SPF to prevent wrinkles, but there were no options for maintaining healthy, youthful hair. Enter Arey.
This led us to research the causes of grey hair, and we discovered a study that identified there is only one gene (IRF4) that causes it. With genetics only accounting for 30% of why we go grey, this means a large portion is left to diet and lifestyle choices. This inspired us to research ingredients that could offer a preventative solution to grey hair by supplying the body with what it needs to grow healthier, youthful hair and maintain pigment. Soon after the idea for Arey was born, we filed a trademark for the slogan “The Wrinkle Cream of Haircare”.
Why was tackling the issue of aging hair from both an external and internal lens important?
As we researched the causes of grey we found that much was linked to diet and lifestyle, and there are 2 key areas: vitamin & mineral deficiencies and oxidative stress. Understanding the link between premature grey and nutrient deficiencies is what informed the formula for our daily supplement Not Today, Grey. Each ingredient in our supplement plays a role in cellular activity, including promoting cell turnover and improving the protein structure of hair. Oxidative stress results in free radicals that are located all over our bodies. When these build up over time they can stifle cell productivity and can lead to grey hair. This is why we include antioxidants such as Fo-Ti and sesame seed to help reduce oxidative stress in the hair bulb.
As we learned more, we were fascinated to learn about peptides and their applications within skincare. This led to the creation of our topical serum To The Root. We created this oil-free, scent-free topical serum to be applied directly to the scalp in order to target areas with initial signs of grey hair, similar to an eye cream. To The Root’s patent pending formula uses antioxidants and a clinically effective peptide to create a healthy environment near the hair follicle and help with re-pigmentation by stimulating the MC1-R (Melanocortin 1 Receptor). Our best-selling product The System combines Not Today, Grey and To The Root as the ultimate inside-out and outside-in method for delaying grey [hairs] and preserving pigment.
We now offer a suite of topical products including our patent-pending Wash shampoo, to allow customers to choose the right regimen that fits in with their habits and lifestyle. For decades, skincare has been built around a multi-step regimen and we think it’s just as important to have a hair care regimen.
Who would most benefit from using Arey?
Arey is designed to be used at the first signs of grey hair. We believe a proactive approach that preserves healthy hair is the best way to prevent signs of hair aging. Grey hair happens at all ages, therefore we measure grey in percentages, with 0-30% being the ideal range for [the] best results when using our products. Most users can expect to see a healthier scalp within the first month; fuller, smoother and more vibrant hair in months 2-3, and less grey hair growth and possible re-pigmentation in months 3 and beyond.
For those customers with 30% or more grey, the slowing of new grey hair growth and some re-pigmentation is possible, it will just be harder to measure the results with that higher percentage of grey. When formulating Wash, Smooth, and Live In Mist, we focused on how to address other common characteristics of aging hair: Coarseness, dryness and brittleness.
Our Wash shampoo delivers our patent-pending active ingredients while gently cleansing both the scalp and hair strand, without leaving either feeling over-cleansed. Smooth is a daily conditioner that draws moisture to the interior of the hair strand, swelling the strand while jojoba oil and shea butter close the cuticle. Live In Mist is a leave-in conditioner that provides natural UV protection from raspberry seed oil, helping protect from a main cause of oxidative stress, sun exposure.
Lucy Pallot is the founder of Lash Rescue, but to us, she is superwoman.
Brand founder, mum and all round badass, she has built this business from the ground up and she is destined to smash the glass ceiling. We spent some time with her to find out more about her empire, life behind the scenes and her plans for the future…
Tell us about the journey that lead you to launch your brand, Lash Rescue?…
My journey started when I realised there was massive gap in the market for an affordable, reliable and high quality serum. There were so many amazing serums out there, however their price point was $140AUD plus for a 3-6 month supply. I knew for so many of my clients and friends that this was out of reach and I really wanted a serum for all to enjoy at a medium/ affordable price point.
I was a lash tech at the time, my highest priority for my clients was amazing lash health. It’s super important when wearing eyelash extensions that your lashes are taken care of in and out of the salon.
One of the main reasons I created this brand is because for many years I struggled with self confidence, self image and self love. The motto behind our brand is enhancing your natural beauty and feeling comfortable in your own skin.
For almost 10 years, no one ever saw me without eyelash extensions. They made me feel confident. Until I started growing my lashes and realising I already had that beauty, I just needed a little push to grow them to their full potential. That’s why all of our products are named after the most influential women in my life, because In a way, all of them represent the exact same properties my products do. They encourage growth, assist in helping you reach your full potential all whilst making you feel good, confident and empowered.
Where did your love and interest for beauty come from?
My love of beauty started in high school when I had a really bad experience with eyelash extensions. I ended up doing my course on year 12, and did a few friends here and there. I then moved to the city to pursue nursing but I realised quite quickly it wasn’t for me.
I was working casually doing lashes in a small salon in South Yarra, then moved on to one of Melbournes top salons where I worked and managed for a few years. I unfortunately got quite sick and needed to move back to my parents house 4 hours away, where I ended up opening my own successful lash and brow business from home. Helping women feel confident and good about themselves after leaving me was something I loved about beauty and that’s why I love what this product does.
How do you want people to feel when they use your products?
Our brand is all about feeling good, confident and empowering. I want the customesr to trust that what they are using actually works. It’s made with high quality ingredients and it comes from a small business owner, who truly believes and backs the formula. We have affirmations printed on our packaging for that extra reminder, just in case no one lets them know they are beautiful.
Do you have plans to expand your range in the future and if so, what will you expand in to?
We definitely have lots of plans in the future to expand. My ultimate dream would be to have a store front but expanding our lash and brow range is on the cards at the moment. You’ll have to wait to see!
Looking back since launching the business, is there anything you would do differently?
Don’t rush it. Get a designer. Get samples, and lots of them. Outsource and don’t do it all on your own. I designed our first concept on Canva! And I hated them until I had our beautiful designer hand draw all our packaging and bring them to life. A huge thing I’ve found in the last couple of years is that even though this market is so saturated, not many people think outside of the box. Your packaging is the first insight into your product, so take your time. It’s okay to look at others in your market as inspiration, but we’ve found a lot of copy and paste descriptions from our website and unoriginality land it’s a real kick in the guts to see your hard work ripped off by a simple cut and paste and one or 2 word changes.
Who’s involved in the business and what are their roles?
Just me! A 28 year old toddler mum. Sometimes my daughter will help me by creating lots of mess in the office. In terms of outsourcing, I have an amazing marketing team at Chain Social and a designer, Kelly E Designs. But other than that, I pack, do fulfilment, social media and all email enquires.
For anyone interested in launching a beauty brand, what advice would you offer them?
Honestly, take the jump! There is so much information on starting up a product business online. I’ve found in the recent years, TikTok and YouTube, people are so willing to give out great advice around start ups.
Find your right niche and sample sample sample! Your suppliers work for you, and they will be able to customise and work to your needs. It’s important to find a supplier that has consistent samples. Don’t base your decisions on just one sample, as each batch can be different quality. Cheaper is not better.
You just need an idea to start. It’s a huge risk but it’s one that pays off if you have the dedication.
Talk us through an average day in your life…
Well, I am a mother of a toddler and pregnant with my second, so life is pretty hectic! My partner works away for 2 weeks at a time, so running the house on my own, and 2 businesses can be quite tricky at times. My day is spent usually packing orders in the morning, which takes me a couple of hours. We do same day dispatch. I’ll usually spend about an hour on admin too. Social media posting and overall brand awareness. On the days my daughter is at daycare, I also work as a cosmetic tattooist and brow artist one day a week in my salon.
How much has social media played a role in the success of your brand?
A huge amount. Instagram has always been my go to but I’ve recognised that other platforms like TikTok are where it’s at. It’s a hard platform to get noticed on, but I think once you go viral once; you’re set. Our Instagram was all organic. I started with zero followers and definitely invested a lot of time and effort into influencers, free gifting and shout outs. However there is only so much you can do organically. Invest your money in a good ads agency who can set up your funnels and run advertising on all platforms. Google is a great marketing tool to have too. Creating a aesthetically pleasing feed and having professional images and videos, user generated content is also a great way to convert customers and earn brand trust.
What is your go-to quote when lacking motivation?
I think following other small businesses on TikTok who share their successes and stories is what helps motivate me. I also use my past self from 12 months ago as a reminder to how far I’ve come. My sister is also a massive inspiration to me, she has hand built her business from the ground up and continues to make huge business goals.
Our readers love to travel, what destination is on your must visit list?
My favourite place in the world is the Greek Islands. Mykonos and Ios are both amazing and a must destination if you love sun, the beautiful people, partying and amazing landscapes.
What does self care mean to you?
Self care is an absolute must. I’ve personally struggled in my life with self image and I believe it’s really important to do things that make your heart and mind happy. Self care doesn’t always have to be nails, hair, massage etc. It can be taking a walk, meditating, or journaling. I love doing little things like reading or listening to podcasts on my own, or enjoying my favourite take away on the couch with my favourite movie with a glass of red wine. It’s so good for the soul!
Where do you see your business in 5 years?
Our ultimate goal is to have a warehouse, with full time staff and an amazing team to help me build this empire. I would love to be in big retail stores like Mecca and Sephora. That would be a dream come true.
Caroline Boff is a self taught artist that believes that everything happens for a reason. A sentiment that we agree with here at House of Coco. It’s the reason why when Caroline looks back on her career, she can say with conviction, that there is nothing she would do differently.
We spent some time with her to find out more…
Tell us about you as an artist
I’m an emerging contemporary artist who exhibits internationally. My artwork has been seen in Vogue, Tatler, Vanity Fair, London Life, House and Garden amongst others. I am a Fellow of the Royal Society of Arts. I have recently exhibited in Miami, Greece, New York and London and have upcoming exhibitions in San Diego, London and New York.
Where did your love and interest for art come from?
I’m a naturally creative person. I always have been though when I was younger this came out in my dancing and singing as well as art. I came late to the party as I am a self-taught artist as I didn’t pursue art in education past GCSE. I maintain that my life would have been much easier if I had pursued art educationally when at school or university etc. But there is no point in regretting this, I believe everything happens for a reason. I love my art and I have it now as my career which is all that matters.
How do you want people to feel when they use your artwork?
My hope is that people feel joy, inspired, love and happiness.
Who’s involved in the business and what are their roles?
Currently it is just me.
For anyone interested in launching a career as an artist, what advice would you offer them?
That you can teach yourself and to get involved with coaching gurus who can teach you about running an art business. Personal development is also important in my opinion.
Talk us through an average day in your life…
Waking up (I’m not a morning person), listening to music or putting on Sky Arts, doing
admin, painting, taking my dogs Bobby and Lilly for a walk, going on social media and hanging out with my family and swimming.
What do you do when you are lacking creativity?
I see my family and spend time with my dogs.
How much has social media played a role in the success of your brand?
It has ben really good for my business.
What is your go-to quote when lacking motivation?
I listen to Sam Harris’ app Waking Up which is great for my wellbeing. This is the best meditation app I have come across.
Our readers love to travel, what destination is on your must visit list?
Ko Tao in Thailand, Coco Reef in Tobago and the Maldives.
What does self care mean to you?
Putting my care of myself first, meditation, exercise, family, work, art, inspiration, looking after myself, knowing who I am and what I like. Unless you look after yourself and know what makes you tick you are no good to anyone else. I try to be better today than I was yesterday.
Where do you see the brand in the next 5 years?
I’m sponsoring the National Social Media Awards in London this year. I also hope that my paintings will be worth thousands of pounds. Also, I hope to continue my art philanthropy and donations.
Philipp Mettler is a self confessed lovable idiot but to us, he’s an artist with an incredible story.
With a life filled with struggles and grief, he uses his art as his message to the world. We spent some time with him to find out more…
Tell us about the journey that led you to become a full time artist.
I made my first abstract painting a year after my beloved dad died because I felt frozen internally. I held a time consuming management position, was living like a life robot and was searching for a better connection to myself during this intense mourning process. I only started to paint more two years later during lockdown in 2020 living in Cartagena, Colombia inspired by the colours of Getsemani and the talented daughter of my then partner. Soon after, some friends asked me if they could buy my a painting, so I shipped some of them to Switzerland.
I then was blocked from painting for almost a year after having ended the toxic relationship that I was in. In July 2021, in the middle of painting a new artwork one of my then business consulting clients from Switzerland called me and I felt so bothered that I quit my awesome life as a digital nomad the next week. I was very lucky that Tomaz Hipólito, a Portuguese artist and great mentor, believed in my talent and hard work at this moment and enabled me to do an art residency in his studios. I owe Tomaz a lot.
I also owe a lot to Luis Rojas, my brother in law or more precisely my brother from another mother. Luis is an experienced international art producer with whom I work closely. To create art has become an existential must over time. The journey to this is sown with existential situations and lots of coincidences, just like the journey of many artists.
Where did your love and interest for art come from?
As a heavy stutterer, due to having meningitis at birth, I remember my childhood and adolescence as episodes of my life where I wasn’t able to express myself well verbally to the outside world in most situations. Nowadays, I mostly only like to talk when it’s really necessary, most of the time I’m in silence. Music entered into this silence before visual art did. In high school, when I was 16, I used to play the saxophone at a high level. I remember having played an improvised solo and expressed my feelings nonverbally in front of 2500 people; the applause taught me that talking isn’t needed in order to express myself.
How do you want people to feel when they look at your artwork?
I title and describe every artwork with a team of curators to help the viewer feel and interpret them. I just love my artworks though, I usually don’t understand them as they are born out of intuition. This series of digital artworks is entitled free, unfulfilling sexuality. Is freedom a fantasy, just as much as a fulfilling sexuality is unreachable?
The collection uses the clitoris and the testicles as characters to create a unique universe. Diverse questions and versions of this universe are revealed with each artwork, through the variation of visible objects, environments and colours. It affirms that there is a paradox between reaching for one’s sexual desires and achieving life satisfaction. Every piece invites you to question how you place yourself on this balance.
You have many strings to your bow, alongside being an artist. Of all of your passions, which one sets you alive the most?
I am most passionate about exploring and expressing my naked soul. There is a weird side to me that I stopped trying to fully understand. It may have to do with the fact that my dad was schizophrenic. I inherited this weirdness to a healthy extent. You can overcome your traumas and in the first place a healthy egoism is necessary to be a committed artist. I wish to share how I see the world and I’m very passionate about the world I’m living in and how I resonate with it. Once I got to know how amazing it feels to leave my comfort zone again and again I became passionate to explore the yet unknown within me and my surroundings.
Looking back since launching the business, is there anything you would do differently?
I would find an assistant from day one in order to focus mainly on creating new artworks. Since June this year I have worked very closely together with my great remote artistic assistant Léon Blanchard, which gave me a real boost. I would also reduce my living expenses to a minimum from day one. I would trust my creative motor more because once it has started you can’t stop it. I would trust my intuition fully and ask for less artistic advice.
Being an artist has many connotations, one being that it can be a struggle to really make it. What advice would you offer to other aspiring artists?
Have patience with yourself, it is a marathon which takes many years, not a sprint. Check with art professionals if you have talent, are resilient and diligent enough. What also matters is being creative without an audience. If you lack inner strength and are too shy, I definitely advise you to create art as a hobby. If you receive a devastating critique and are in your studio the next day it’s a good sign.
Talk us through an average day in your life
Everyday I firstly focus on three questions: 1. What am I anxious about right now?, 2. What am I upset about right now? And 3, what am I ambitious and excited about right now?
I’m most excited about creating new artworks everyday. Usually I’m most creative early morning and late night and do other tasks in between after a good siesta during the day. I produce more than 50% of my artworks for waste. When I’m in my art studio, I leave my adult self outside to get in a flow state experimenting, exploring and taking risks.
What do you do when you are lacking creativity?
Recently I started to microdose magic truffles, which are legal in the EU. Whenever I can, I go to live concerts and discover new music which I resonate with. I also read books. Living my life to the fullest with all its contradictions and conflicts while being emotionally rooted in myself is what nurtures my creativity the most. Anything can inspire me. My creativity usually starts with deep feelings and ends with a superficial smile.
How much has social media played a role in the success of your brand?
As a visual artist, Instagram is the fastest way to get more visibility. In the end, success is a fruit of talent, hard work and coincidence. My first series of abstract painting was featured in British Vogue, Wired Magazine and World of Interiors Magazine. My Instagram account and also my homepage certainly helped. There are many highly talented artists out there which are all present online and who make good use of the available platforms.
What is your go-to quote when lacking motivation?
I had a near death experience back in 2006 when I used to work in Africa. Before I learned how to procrastinate well, I remembered the strong feelings of facing death whenever I lacked motivation. Now my mum is suffering from unhealable lung cancer, she will die soon and I wish to have my first solo show while she is alive. So my honest quote is : Imagine death.
Our readers love to travel, what destination is on your must visit list?
I love this question! I used to live in big cities like New York, Bogotá and in the countryside of the Caribbean and in Tenerife. Currently, I’m a permanent artist in residence on a magic 17th century farm outside Lisbon. Definitely visit both extremes whenever you can!
Next destinations on my list are Cape Verde, Buenos Aires and Kyoto as well as living in a remote tiny house in a sunny place.
What does self care mean to you?
I started to meditate 22 years ago and do it everyday besides doing a long walk on the farm here. I eat plant based food. I stopped drinking alcohol, smoking weed and taking any other illegal substances because I decided not to enter into a self-destructive creative process – I need 100% of my capacity to create great artworks.
Self care is a very intuitive process once you start to listen to your body, mind and soul and enable yourself how to better hold your horses. I have a note on my bathroom mirror that says I’m a lovable idiot. It is crucial how I speak to myself.
Where do you see the brand in the next 5 years?
Ultimately, I wish to contribute to the art canon. I hope to be invited for solo shows in Switzerland and beyond. Out of twenty really good artistic ideas only one survives as it needs to be fundable and has to be original in the art historical view. To create great art is a slow process for good reasons. I currently partly live on my life savings – I used to earn more than ten times what I currently earn. Being creative is an existential journey to discover the yet unknown within me and the world that won’t stop until my last breath.
Where can people find out more?
You can buy unique digital artwork prints and abstract paintings directly through my web shop on philippmettler.com. Follow me on Instagram @philippmettlerstudio. Drop me an email studio@philippmettler.com or text me on whatsapp +41 76 779 49 78.
The time is now for Marvin Nonis UK, a UK fashion brand that was founded by the deisgner of the same name. A brand that, at it’s core, has been designed to make you feel like your best self.
With over 20 years of experience as a fashion designer, Marvin Nonis may have many accolades under his belt but he is only just getting started. We spent some time with him to find out more…
Tell us about the journey that lead you to launching your brand, Marvin Nonis UK
I was always interested in launching my brand in London. I see London as a great city with a great history, and Marvin Nonis UK, I believe, is perfect for London.
Where did your love for fashion come from?
I started fashion design over 20 years ago; I studied fashion design at the most prestigious fashion design schools in Germany, Switzerland and France.
Here at House of Coco magazine, we believe you should always get up, dress up and never give up. How important do you think looking good is?
You should feel excellent when you get up in the morning and put on a Marvin Nonis UK item. Today is a brand new day. A day never lived before. This is a chance to do great things. We believe that you should always look your best. It is not an arrogant statement; it is a positive statement. You’re wearing a Marvin Nonis UK item that changes your attitude, which has a lot to do with positivity. We believe how you look affects how you behave and how you tackle issues, if you look excellent, you will feel excellent. Every good idea/solution will come to you when you’re feeling great.
How do you want people to feel when they wear your designs?
I want the wearer of a Marvin Nonis UK piece to feel very special and unique in a way that uplifts the wearer, which instantly makes the wearer feel successful. When you think that way, it impacts those around you.
What’s the process behind launching a new product and do you have plans to expand your range in the future?
The process starts with a great idea. I go through the process of having samples made, and then I speak to my team. They are not yes people, but people of a like mind who see, feel and know instinctively that something I produced is excellent. I am a multi-disciplined designer who can design all types of womenswear, from Ready-to-wear to couture, to lingerie, to ladies’ accessories, including menswear. Our range will expand in the future.
Of all of the things you have achieved, what’s your proudest moment and why?
I don’t have one specific moment, as I count all my fashion shows as my proudest moments, from creating the concept to creating the items and then my team and I then arrange the location and ensure everything is just right. So I do not deliver just a fashion show but a whole package. So to see the time, effort and the entire team working to make over six months of work compressed into maybe 1 hour in the fashion show is a proud moment for me.
Looking back since launching the business, is there anything you would do differently?
No, as I believe everyone has a time and place, mine is now, and Marvin Nonis UK’s position is in London. Although, of course, businesses today are run differently than they were five or ten years ago. But these historical times has taught me much.
Talk us through an average day in your life…
I spend most of my days designing. I am constantly having new ideas for new things. As you can see, all my designs are unique. My Managing Director says I have a flow, and as one of the most prolific creators he has ever met, designs come to me naturally.
What do you do when you are lacking creativity?
Lacking creativity is a scarce thing.
What is your go-to quote when lacking motivation?
Fashion is made of exceptional and delicate ideas, keep creating, keep going.
If you could have a celebrity wearing your designs, who would it be and why?
I see everyone as a celebrity, But, I can dress any high-ranking celebrity for any occasion and make them look and feel extra special.
Our readers love to travel, what destination is on your must visit list?
I do not have a specific place as I have travelled to many countries and lived in many countries. But I see London as an excellent destination for its history and impressive and notable buildings.
What does self care mean to you?
Self-care is essential to me. They should be kept in good condition from the mind to the body. You only have one mind and one body. Treat them nicely. This means speak good thigs, think good thoughts continually, exercise, be clean, dress nice and smell nice, even have nice smelling breath. So it is the total package.
Where do you see the brand in the next 5 years?
The brand has to be global in the next five years. We have the product, the team, and the talent to take Marvin Nonis UK worldwide.
Where can people find out more?
You can find more on our website where you find our exclusive Marvin Nonis UK items. Also, we are on social media, Facebook, Instagram, Twitter, Pinterest, Tiktok, Youtube and Linkedin. We also have a newsletter where you can find out the latest news about Marvin Nonis and be part of the community.
She got it from her mamma! That’s where Charlotte Strømmen’s love for jewellery came from so it was inevitable that she would one day launch her own brand. Luxury for everyone is their ethos and they have stayed true to that through every piece they have created.
Whilst their jewellery will put a smile on your face, it’s the story behind their brand that will inspire you the most. Here, we spent some time with Charlotte to find out more…
Tell us about the journey that led you to launch your brand, Charlotte Strommen Jewellery?…
Growing up I always had a love and interest for jewellery. I grew up in a really tight-knit family in the jewellery business in Norway, so I’ve been exposed to jewellery from a very young age. The love for jewellery is actually a passion that I have shared with my mother and my late grandmother.
As a person I am very family-oriented and so I guess I always knew deep down that I wanted to go in the same footsteps as my brother and continue on with the family legacy. But with that being said, I never imagined that I one day would launch my very own brand. I actually played with the thought of becoming either a pathologist or psychologist, before eventually deciding on becoming a goldsmith (and an engraver and a stonesetter).
At the age of 21 I finished my goldsmith education in Norway. I’ve always dreamed of living abroad, so I therefore decided on moving to Germany to specialize further in Engraving and Stonesetting. I have been so lucky to be able to attend one of Europe’s leading schools in Stonesetting, Engraving and Goldsmithing; Staatliche Zeichenakademie Hanau. And I think my education at this school has been a huge factor in me developing myself as a designer.
For me drawing has always been a way of relaxing and clearing my mind, so I always have a notebook at hand. After I decided to become a goldsmith, my sketches have since developed into jewellery designs. And over the past few years I’ve been collecting my designs and elaborating them. It was actually my mother that suggested that I could launch my own brand with the designs I had made over the years. At first it was just a crazy idea, but after some time the idea grew on me. And before I knew it, I was working on my own brand and designing jewellery for a living.
At the age of 24, I decided it was the right time to launch my own brand. With that being said, my journey has definitely not been easy. I decided to launch my brand in February 2020, right before the pandemic broke loose in Europe. So, there has for sure been a lot of obstacles along the way, but I am so proud the see where we have come as a brand since our launch.
Where did your love and interest for jewellery come from?
I think my love for jewellery was something I inherited from my mother. I grew up in a family in the jewellery business, so I’ve always been surrounded by jewellery. In fact, I went to my first jewellery fair at the age of 6 weeks.
I’ve always been very interested in art and expressing myself through different types of art. I actually attended art school from the age of 5 – 17 years. And during this time, I would always try to incorporate jewellery to some extent in my art studies.
But it wasn’t until my older brother decided to become a goldsmith, that I understood that this was something that I wanted to do for the rest of my life. Through his work, I awaked a deep interest for jewellery within myself, and thanks to him I decided to become a goldsmith, engraver and stonesetter.
What I truly love about jewellery is that you can change a look of an outfit just by accessorising the outfit with different types of jewellery, and that you can express yourself in so many different ways. For me jewellery makes me feel quite beautiful and confident – and it has such an impact on my everyday life.
How do you want people to feel when they wear your designs?
For me jewellery is all about feeling inspired and to be able to express your inner self with the jewellery you wear. So, when I created my brand, it was important for me that all my designs reflected these criteria. I want people to feel inspired, happy, and good in their own skin by wearing my jewellery.
Not only is it important for me to bring joy to people with my designs, but I also want to give people a feeling of luxury at an affordable price. Therefore, I came up with our motto; “Luxury for Everyone”. My vision from the get-go has been to give a feeling of luxury, that a lot of people can indulge in. I love to combine colourful and sparkling stones with fun and interesting, yet classic and timeless designs. My hope is that our jewellery can inspire people, in the same way that I get inspired by the art of others.
Do you have plans to expand your range in the future and if so, what will you expand into?
Yes, I am actually working on expanding our range as we speak. I am still in the developing phases, but some time within the next few years I hope to launch a gold collection. Right now, all our jewellery pieces are made of silver (925 Silver / Sterling Silver), but I am currently working on an all-new collection in gold.
Looking back since launching the business, is there anything you would do differently?
In all honesty, I don’t think there much I would do differently if I was given the opportunity. I mean, sure it would probably be a lot easier launching a brand outside of a worldwide pandemic. But looking back, the pandemic definitely also made me change my outlook on how to run/ build a business and it also resulted in me depending on myself a lot more. During lockdown I had to learn how to do jewellery photography, editing, social media strategizing, building a website and so much more. So, it’s been a steep learning curve, and it’s definitely been challenging at times – but at the same time I’ve learned so much about myself and my capabilities.
I think, when launching a brand, it’s crucial to have a vision for your business. I most certain had a vision for my brand from the get-go, but looking back I wish I was more confident in myself. So, I guess the one thing I would change looking back, would be my confidence. But then again, I think confidence is something that grows along with the success. In the beginning everything is so “new”, and you feel quite vulnerable and exposed. Personally, I feel like all my pieces are small parts of me – and so showing these to the world, can be quite intimidating. But I have for sure have felt that my confidence as a designer has improved a lot since the launch.
Who’s involved in the business and what are their roles?
I do most of the work for my business myself. All the designs, pictures, social media etc. are done by me. With that being said, I come from a tight-knit family in the jewellery business in Norway, so I am very grateful that I have my own sales team & office that helps me with the daily tasks. Right now, I am finishing a specialization within Stonesetting, so I spend my time travelling back and forth between Germany and Norway. Therefore, I am so grateful for the support I get from my co-workers.
Since the launch of our brand, the response in social media has grown a lot. So, in order to manage everything properly, I’ve recently started cooperating with a pr-agency, Agency M, to help me with our Public Relations work. I am forever grateful for the fantastic work the fierce women behind Agency M, put in for our brand.
For anyone interested in launching a fashion brand, what advice would you offer them?
For anyone interested in launching a fashion brand, my main advice would be; go for it and trust in yourself!
With that being said, it’s so important that you love what you are doing. If you don’t love your work, then you won’t have the energy that it takes to build a fashion brand from scratch. Building something from scratch takes so much motivation, dedication, and willpower – so it’s important that you live and breath for your brand. Personally, I’ve never worked harder than after starting my brand, but I’ve also never been happier. You need to trust in yourself and to stay true to yourself and your gut-feeling. And if you put your heart and soul into your brand, then you are a long way on the road to success. But it is also very important to not give up and instead of measuring success in the big milestones – try to see success in all small positive happenings along the way. And remember that it’s all about the timing. Myself, I started to develop my designs years before launching my brand, but it took some time before I felt the timing was right to launch.
Talk us through an average day in your life…
Well first of all, I guess there is really no such thing as an “average” day in my life. Since I do most of the work with my brand myself, I kind of function as a “multipurpose-worker”.
At the moment I am also finishing my specialization within Stonesetting at Staatliche Zeichenakademie Hanau, in Germany – so I spend my time travelling between Germany and Norway. So, in order to talk you through an average day in my life, I have to talk about both of my everyday situations.
When I am in Germany, I wake up between 04.00 – 05.00 in the morning to get ready for the day. I like to have a slow start in the morning, so it’s important for me to wake up early in order to get in some self-care before leaving for school. After launching my brand I’ve become somewhat of a morning-bird, so waking up early is something I enjoy. When I wake up, I usually make myself a cup of coffee and start off with checking my emails and doing some work. I also like to organize and strategize my day each morning, so that I know what that needs to be done throughout the day. I believe that it’s also very important to eat a good meal and not to stress in the morning, so that you are prepared in the best way for what might come your way during the day.
At 07.00 I usually leave for school. I live in Frankfurt, so there is about a 30-minute commute to my school – which I use to debrief with my office. My school day usually lasts from 08.00 in the morning until 16.00 in the afternoon. I use my free time during the school day to work, but I also make sure to spend some time with friends as well.
My afternoons usually consist of work. It can be everything from social media work, photographing jewellery / editing pictures, designing new jewellery pieces, answering emails, meetings, arranging and organizing photoshoots / collaborations and so on. Doing so much of the work for my brand myself, means that my work tasks are very versatile. But then again, that is one of the things that I love about my work – it never gets boring!
The difficulty with having your own brand, or with being a designer in general – is that you are really never “off” work. For example, I always keep my cell phone or my notebook at arm’s reach, because you never know when you get inspiration for a new idea / design. I mean if I wake up during the night with a brand-new idea, it’s so crucial for me to write it down or to make a quick sketch so that I won’t forget it in the morning.
I tend to go to bed between 22.00 and 23.00 depending on day. The important thing is that I try to get about 6 Hours of good sleep so that I am well prepared for the next day.
When I am in Norway, my day starts a little later since I don’t have to work before going to school. I tend to wake up around 06.00 in the morning and make myself a cup of coffee before getting ready for work. The main thing for me, is being able to have a slow morning in order to be well prepared for the day. Having some time in the morning, relaxes my entire being, and it is truly what that can “make or break” my day. There is basically nothing I hate more than having to rush in the morning. Before heading off to work I make sure to eat a healthy meal to keep me energized for the long day ahead.
My workday usually starts at 08.00 o’clock in the morning. A typical day at work can consist of so many different tasks. I love to be “hands on” when it comes to my business, so when I am at the office I also help out with the orders, and the after-sales service. My typical tasks also include meetings (client meetings, staff meetings etc.), photographing jewellery, designing new items, arranging collaborations and / or photoshoots, photo editing, answering emails. I basically do all the things that need to be done that day – so it’s highly important for me to strategize and organize my day each morning.
A typical workday for me can last until 19.00 – 21.00, depending on how much work that needs to be done. Both when I am in Germany and in Norway I tend to work extra hard during the week so that I can take some time off during the weekend. If I put in a few more hours each day during the week, I can allow myself to take more time off during the weekend. Weekends for me are sacred – they are so important when it comes to recharging your “batteries” and to stay motivated & inspired. Therefore, I make sure to spend the weekends with the people I love and to do something nice for myself.
Every day I try to put in some hours for a self-care and a little “me-time” – whether it’s meeting friends or just relaxing at home before going to bed. The main thing is that everyday should start and end on a good note – in order to be able to do it all again the next day.
Over the past few years, I’ve become more of a workaholic. In all honesty, I live and breath for my work, and it’s one of the most important things in my life – except for my family of course. I grew up in a family with very good work-ethic, so I guess I have been influenced by them from a very young age. But it wasn’t until I made my brand, that I understood how important hard work is in order to succeed in something. And to be honest, hard work does pay off. It might take some time, and it can be discouraging at times – but if you don’t give up and keep on putting in the work, then eventually you will see results. For me, seeing all the small steps along the road to “success” is actually a reward in itself – and definitely the biggest motivational factor.
What do you do when you are lacking creativity?
When I am lacking creativity, it’s about doing all those small things to get back into that creative state of mind. One of the things I love to do when I am lacking creativity is to put on some good music, make myself a cup of coffee (preferably a Latte) and read a magazine. For me magazines are truly great sources of inspiration. As a designer it’s so important to be up-to date on the trends. The fashion industry is always evolving, so for me it’s of highly importance to stay updated on all trends. I love to combine trendy colours with more classic and timeless designs.
When it comes to getting rid of lack of creativity, it depends on what kind of day I am having, in order to find out what I might need to get back into a creative space. Some days all I need is a little “me-time” and other days I need social interaction, in order to find my inner creative state of mind.
But my go-to list when lacking creativity contains; taking a walk outside / enjoying the nature, meet up with friends, watch a movie or a series, go to a museum (preferably something involving Baroque or Rococo), visiting / exploring cities, reading a book or a magazine, draw or paint something, putting on a sheet-mask, doing some shopping or cooking a good meal from scratch.
In all honesty, for me getting into a creative state of mind, is all about clearing my mind. Getting rid of unnecessary thoughts and stress, and instead filling my mind with positive impressions. I feel like a positive state of mind is a good pre-condition in order of getting those creative juices flowing.
How much has social media played a role in the success of your brand?
In my opinion, social media has been such an evident role in our success. Through social media we are able to reach more people and connect with our target group in a much more personal way. I believe that the bonding that we do with our followers on for example Instagram, has been such a crucial part of the growing of our brand.
We get a lot of messages, questions and pictures sent to us on our social media accounts and being able to read / answer these, has been so important to us. I run our social media accounts myself, so for me as a designer, it is such an important tool in getting to know my potential target group on a deeper level. Seeing how the final clients wear and style our jewellery pieces gives me so much inspiration and motivates me to keep doing what I love.
Through our work with different influencers, we are also able to connect with a whole other audience and target group.
What is your go-to quote when lacking motivation?
“When life gives you lemons, make lemonade”.
For me, seeing the small positive things in every situation is the key to keep me going. Like most people, I do also meet obstacles and challenges along the way, but when I do I try my best to spin it around so that the obstacle becomes an opportunity instead. It’s all about the mindset really. If you stop trying as soon as a challenge arises, then you won’t get any further. I try to always push myself to keep going, even when things get though. And for me personally, the small successes and accomplishments are the biggest motivational factors.
Our readers love to travel, what destination is on your must visit list?
One of my biggest interests is for sure travelling! I love being able to explore new places and to experience new cultures and traditions. It’s something that is so important for both me as a person and as a designer. I get so much inspiration from meeting new people and seeing new parts of the world. A lot of my jewellery pieces are actually inspired by my travels around the world.
When it comes to travelling, I prefer a mix between nostalgia and new adventures. I love to revisit places I went with my family growing up, but I also love to explore new territory.
If I had to pick one destination on my must visit list, I guess I would have to go with Miami. I just love the feeling of Miami – the mix between the vibrating pulse of the city along with the relaxing beaches on South Beach. Also, I just love that you can find so many different cultures in one place. From a designer’s point of view, I absolutely adore how colourful the city feels – it gives me so much inspiration! This also reflects in my jewellery – I love to work with vibrant colours, and to mix them with more classic designs.
My must visit list also include some of my favourite cities; Florence, Hamburg, and London. I have so many fond memories from my travels to these cities, and they have truly inspired me greatly in my work as a designer.
Next on my visit list is definitely; New York, LA, and to explore new parts of the UK.
What does self-care mean to you?
Self-care for me is all about taking a few minutes for myself. For me, it doesn’t really need to be an elaborate self-care routine, it’s enough with a few minutes where I get to unwind.For example, I love to put on a mask and watch a series or a movie, or to spend a girls-night with some of my closest girlfriends. Or it can be something as simple as enjoying a cup of coffee (or tea) in the morning while I get ready for school or work.
Self-care to me is really just about the small pleasures in life. Running a business can be quite stressful, and it’s no secret that doing a specialization on the side increases the level of stress in the everyday-life – so the last couple of years I’ve really made an effort to try to do something nice for myself every single day. Self-care is really important for my inspiration – I need to be in a good place mentally to be able to make good designs.
Where do you see the brand in the next 5 years?
In 5 years, I hope to see that our brand has expanded to other countries outside of our market. We get a lot of inquiries from different countries around the world, but until now we have focused more on building / growing our brand in our main market. But we do see a huge response from other countries, so expanding our market is definitely something that I see happening in the near future. Other than that, I hope I get to continue with doing what I love and thrive for in life – and I am so excited to see where it takes us as a brand.
It’s been such a wild ride since our launch, so if there is something that I have learned – it is that hard work pays off and to expect the unexpected!
Where can people find out more?
To find out more about our brand, you can visit our social media accounts or our website:
Katrina Koltes is more than just an artist, she’s a legacy in the making. With a backstory that would be impossible not to leave you inspired, we couldn’t wait to spend some time with her to find out more about her life as an artist, how she got to where she is today and her plans for the future.
Prepare to be inspired…
Tell us about the journey that lead you to become a full time artist
I can’t say it was an easy journey. I had been doing a job that had nothing to do with art or creativity for so many years that I was detached from my very essence. It was due to many failures, disappointments and trauma in my teenage years that I closed off that part of me so I wouldn’t risk getting hurt again. Little did I know that years later, it created a deep void that made me have a complete breakdown and fall into depression.
It was only then I realised that instead of protecting myself I was actually denying myself what I loved the most, my creativity and the artist in me. My breakdown made me face all the pain and hurt from the past, and got me really thinking about what I wanted to do with my life – my long forgotten dreams and heart’s desires. I slowly started getting back into art. I hadn’t picked up a paintbrush in over 15 years! It was like learning everything all over again, and starting anew. After a while I applied for a part time at my job so I could dedicate more time to my art, and I learned everything I could, as much as I could. I painted in every free minute I had – even if it meant skipping some sleep… after all I still had a job and a small child to care for. I studied about opening a business. I created my own website, even if I am terrible at tech things. I read about everything, I took courses, and learned where I could. I eventually opened up an art school on my website and started teaching classes, selling my art online, and doing some shows.
When I was pregnant with my second son I knew it was time to take the leap and leave my day job, and start dedicating everything into my business. Since then I have dedicated fully my time, efforts, and passion into my art.
Where did your love and interest for art come from?
I come from a family of artists. My mom is an artist and raised us in a creative atmosphere. Due to the full-time relief work of my parents we were always traveling and I can remember always having a paper and pencil with me wherever we went.
We also did many art programs for kids, murals in hospitals, and I sang and performed as a child as well. Out of my seven brothers and sisters many of us are now artists, actors, writers, singers, and chefs. My mom always encouraged me when I was little to look for the magic in everything, to stay strong despite hardships, and that definitely translated into my art career later on.
How do you want people to feel when they look at your artwork?
I believe that every piece of art reflects the soul of the artist. Our paintbrush is our wand, weaving light and magic into the world. Our hands are our hearts, spreading love and healing through our art.
Our eyes are our portals, sharing glimpses of magic. I want people to feel inspired, empowered, and transformed like art has for me. I want to share the incredible magic that art has re-awakened in my soul. I want to ignite beautiful emotions kept hidden, possibly due to fear or shame. I want others to feel inspired by my story, and feel excited to take their own leaps of courage, stepping into their destiny.
You have many strings to your bow, alongside been an artist. Of all of your passions, which one sets you alive the most?
I love each and every one of my creative passions, be it painting, sculpting, teaching, jewellery making, or session work. Painting is a way for me to express my emotions and what I have to say. It’s a way to share a message with the world and inspire others. Teaching art gives me joy as I love to help people find their magic and passion for art, like I did. Sculpting and working with crystals and jewellery is also a passion for me, as it connects me to the magic of the earth. I love to create specific talismans for protection or divination work, using specific stones and crystals and combining them with my art and with clay. And I love to do divination work, because I can help by being a channel for those who need it. I believe I have empowered and helped many people through my art and my sessions, to find their life’s path and journey.
Having had a difficult life journey myself, I feel that I have so much to give. That through many of my life lessons and experiences, I can relate to others in many ways.
Looking back since launching the business, is there anything you would do differently?
I know I shouldn’t have wasted over 15 years of my life because I deviated from my true destiny. I had many reasons to shut out my creativity as it was easier that way, less painful. It was the easy way out. Now looking back, I think on how much more energy I would have had in my twenties and early thirties to dedicate to my art career. How many more years of experience I could have added to business. Yes, sometimes we get lost in life, but the important thing is to find our way back from the dark and know it’s never too late to start anew. And to all you readers out there, if you are hesitating to take the leap and stepping into your dream, don’t wait. Take the leap because you’ll regret it years later down the line when you are dreaming about what you could have done. Life is too short to waste on not living, on not pursuing our dreams, just because it’s less scary. Everything you ever wanted is on the other side of fear.
Being an artist has many connotations, one being that it can be a struggle to really make it. What advice would you offer to other aspiring artists?
I’ve said this many times to my students, and I can’t say it enough – don’t try to follow the crowd, or fit into the moulds society has framed for artists. There are so many people telling us what won’t sell or what’s not trendy, that we adapt our art to what we think others will like. We see an artist with success and we try to adapt our style and voice to what we think will sell or be successful, and that’s the biggest mistake we can ever make. I’ve made it too, and I learned the hard way. I felt like I wasn’t being authentic with my voice.
Once I realised I didn’t want to paint what I thought others wanted me to paint, I started creating for myself. I wanted to paint what I had inside, no matter what. And once you can do that, you create a masterpiece. When you can shut out all the self doubt, the outside obligations, and the misconceptions, you’re on the road to success. Your art will reflect your soul and your message, and what you have to give to the world. Every brushstroke becomes an emotion, every layer a part of our story. Every finished piece is a picture of our soul and reflects our beauty within. Everyone needs more beauty in the world, and as artists it is our mission to share it.
Talk us through an average day in your life…
I am always busy doing something.
My days are packed with family life, painting, website updates and trying to balance that with exercise and self care. There were times in the past few years where I never stopped till I dropped and I’m still learning to listen to my body and take breaks when needed.
My day will usually start off with taking one of the kids to school and then getting back to the studio and then I start painting, working on classes or shows. I also try to find time in the morning in-between work to train in the gym and brisk walk in the nearby hills with my husband during his lunch break. In the afternoon between picking up my kids from school and doing house errands, cooking, finishing up the website or commission work, taking kids to do sports, there’s really never a dull moment. Sometimes I’ll be working til late at night when I have upcoming events or urgent work to be finished.
Having lost my parents in law a couple years ago from cancer and sickness, and my mom living abroad and also battling with cancer, and most of my family in different parts of the world, I often miss their support and company, and it can feel overwhelming sometimes having to juggle everything. But I count my blessings every day to have a loving and supportive husband who believes in me, especially when times get rough, and a mother who, through her fight with cancer, teaches me strength and to never give up.
I also feel blessed for my two boys of 5 and 12, who keep me on my toes and show me that every challenge is worth it, because they give so much love in return.
What do you do when you are lacking creativity?
One of favourite quotes from Picasso is “Inspiration has to find you working”. Many times when I am tired or lacking inspiration I get to work anyway, because I know that once I start throwing paint around something magical happens and inspiration finds me.
I also love to take long walks in the nature, especially in the forest. I take off my shoes and let me feet connect with the earth, listen to the whispers of the trees and I feel at peace. Being an air sign, I often have my head in the clouds. Taking time to connect with the earth refreshes my perspective and keeps me grounded. I also like to stop and look at the little things, as those are the ones that spark my inspiration most… the sparkling dewdrops on the leaves, the light filtering through the trees, the texture of the tree bark, or the colour of the sunset.
When we can stop and really look at the world around us, we never lack inspiration. It’s also important to cultivate all of our our creative interests. Other than painting, I love to create jewellery, sculpt with clay, and sing. So when I don’t feel like painting, I’ll try doing something else creative that helps me get in the flow again. Taking art courses is also a wonderful way to spark our creativity. Find the artists that inspire you, and take as many classes as you can. The more we feed our creativity, the more we have.
How much has social media played a role in the success of your brand?
I believe this is a wonderful time to be an artist. With social media we can reach so many more people than in the past.
Just think if the Old Masters had social media? It would have been amazing! Most of my business is from my connections on social media as it gives me a way to relate to people, to share my personal journey, and to inspire others. It gives me a way to connect to people from a distance, and to share my art and my passion with a wider audience.
What is your go-to quote when lacking motivation?
One of my favourite quotes is from Harriet Tubman – “Every great dream begins with a dreamer.’
Always remember, you have within you the strength, the patience, and the passion to reach for the stars and to change the world.”
I believe that each of us has what it takes, it’s just up to us to make the sacrifices, to face our fears, and do what it takes to pursue them.
Our readers love to travel, what destination is on your must visit list?
I grew up traveling. My parents were relief volunteers so we were constantly on the move. We didn’t see much of the typical touristic spots – usually we went to help after a natural disaster and wars, especially in third world countries. I learned to see things in a different way when traveling, to really see a place for its essence. To find the beauty in things and keep an open perspective.
I have a deep love for mountains and forests. I’d pick any place that I can hike through the woods, climb up a mountain and see the beauty from the top. The more difficult the climb, the more I’m reminded that even when we struggle in life, the view near the top is always worth it. It also helps me get a better perspective when I’m high up. I’ve always wanted to go to Tibet and Peru because of this, and Canada with it’s vast nature reserves. But there are so many places on my bucket list.
Once of my favourite places in the whole world is the Alps. With only a few hours drive from where I live in Italy, we can arrive in the Dolomiti and the Alps. When I’m in those mountains, I feel a deep sense of homecoming. Their majestic beauty and healing magic soothes my soul and inspires my creativity like no other.
What does self care mean to you?
Being a full time mother and artist doesn’t give me much free time so I often struggle to make the time for self care. But when I can I take long walks in nature, exercise, get a massage, or spend some time alone meditating.
Where do you see the brand in the next 5 years?
My dream is to be an inspiration for many people on a bigger scale. To have my art in big companies where it’s seen and inspiring and can empower people. And I hope to be teaching more in person. This year I launched my first art retreat here in Italy for 2023 and I’m really excited about it… It’s going to be amazing! To connect with like-minded people, and share our creative passion is the most life-changing experience one can have! It paves the way for deep self discovery and transformation.
Manuel Hernández Berbel is a contemporary artist who supressed his passion for art for many years. It wasn’t until he retired that he indulged in his passion and he now lives out his dream.
Proof that it is never too late to do the things your heart desires. Here, we spent some time with him to find out more…
Tell us about the journey that led you to becoming an artist…
Greetings first of all. I always wanted to paint, it was a hobby that my mother instilled in my head since I was a child, then I studied engineering and started working in Madrid. It was not until 2016 when I retired from the world of work and I had the opportunity to dedicate myself entirely to paint. It may only have been a few years but they have been very fruitful and comforting and I hope I can continue for many years to come.
How do you want people to feel when they look at your artwork?
When I paint I try to express my mood each time, but I try to convey order between the chaos. I especially try to give a sense of balance and calm with colourful paintings.
Being a full time artist isn’t the easiest career, what advice would you offer to aspiring artists that are trying to make this their full time income?
I combine my daily life with painting, which is the activity that I focus on. Many potential artists should spend more time on their work if they are talented, as only work and work alone will achieve goals.
Of all of the things you have achieved, what’s your proudest moment and why?
My best moment was when I got to dedicate myself to my activity, retiring from hard work and getting the free time to live and paint whilst travelling.
Talk us through an average day in your life…
In my daily life I wake up very early, I take a shower and go out with my electric bike and I have a coffee break. Then I come back home and do daily chores. If I can, I paint for 2 or 3 hours, watch some TV and I listen to music, all kinds of genres.
What do you do when you are lacking creativity?
When I feel inspired, I rush to the workshop and paint very fast almost like a crazy man for several hours, then I take a shower and rest. I also come back to watch my artwork and think about how to improve the result another time.
If you could have your artwork displayed anywhere, where would it be and why?
I would like to exhibit at the Reina Sofía Museum, it’s a place where I worked as a volunteer when I was younger, it really is a utopia, but nothing is lost by dreaming.
Our readers love to travel, what destination is on your must visit list?
There are several destinations I would like to visit but I especially would visit India as it is a place I am very interested in.
What does self care mean to you?
I think it’s the way everybody lives, to take care and love oneself without expecting from others but to help others selflessly.
You can follow Manuel Hernández Berbel on his journey here…
